The underwater camera market is expected to grow from USD 4.8 billion in 2019 to USD 15.30 billion by 2027, at a CAGR of 15.6% during the forecast period 2020-2027.
An underwater camera is a camera that is used to capture images and videos underwater. The underwater camera is used for shots as snorkeling, swimming, or a remotely operated underwater vehicle. These cameras are automated and can be easily lowered from the water surface to capture images and videos. The primary uses of the underwater camera include capturing marine documentaries and water sports.
The factors driving the market are the growing demand for underwater cameras for personal use, the implementation of underwater cameras in media & entertainment applications, the emergence of camera rental services, the high demand for underwater sports, and the rising trend of underwater photography on social media feeds. The factor restraining market growth is the high cost of the camera.
This study delivers a comprehensive analysis of product, application, distribution channel, and region. The product segment includes mirrorless, compact, and digital single-lens reflex. The mirrorless underwater camera segment holds the largest market share due to the portability of the camera; the absence of mirrors makes them lighter in weight and are cheaper than other cameras. Based on application, the market is segmented into commercial and personal. The commercial segment is further segmented into media & entertainment, education & research institutes, underwater sports, and others. The personal segment holds the largest market share, owing to the increasing adoption of underwater cameras by individuals to capture their own underwater experiences. On the basis of the distribution channel, the market is segmented into offline and online. The online segment holds the largest market share due to increasing internet penetration and raising awareness about the benefits of purchasing products online.
The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. North America holds the largest market share due to the advanced technology landscape in the region and the deployment of high-quality cameras. The US holds the largest market share in the region, owing to the increasing adoption of the latest technologies. The Asia-Pacific region is expected to witness significant growth due to increasing spending capacity and a large number of consumers. In the region, Maldives, Malaysia, and Indonesia are expected to drive the market due to rising tourist destinations' awareness.
Some of the notable players in the market are Fujifilm Holdings Corporation, Brinno Inc., Olympus Corporation, GoPro Inc., Sony Corporation, Ricoh Company Ltd., Canon Inc., Panasonic Corporation, Nikon Corporation, Subsea Tech, Garmin Ltd., Steinsvik, and Ocean Systems, Inc. In February 2020, the Rugged WG 70 underwater camera was introduced by Ricoh Company Limited with a build-in digital microscope that enables users to get a magnified view of underwater creatures.
Underwater Camera Market Analysis and Forecast, Product
Underwater Camera Market Analysis and Forecast, Application
Underwater Camera Market Analysis and Forecast, Distribution Channel
Underwater Camera Market Analysis and Forecast, Region
Report Description:
1. Introduction
1.1. Objectives of the Study
1.2. Market Definition
1.3. Research Scope
1.4. Currency
1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
4.1. Porter’s Five Forces Analysis
4.2. Value Chain Analysis
4.3. Top Investment Pockets
4.3.1. Market Attractiveness Analysis By Product
4.3.2. Market Attractiveness Analysis By Application
4.3.3. Market Attractiveness Analysis By Distribution Channel
4.3.4. Market Attractiveness Analysis By Region
4.4. Industry Trends
5. Market Dynamics
5.1. Market Evaluation
5.2. Drivers
5.2.1. Growing demand for underwater cameras for personal use
5.2.2. High demand for underwater sports
5.3. Restraints
5.3.1. High cost of camera
6. Global Underwater Camera Market Analysis and Forecast, By Product
6.1. Segment Overview
6.2. Mirrorless
6.3. Compact
6.4. Digital Single Lens Reflex
7. Global Underwater Camera Market Analysis and Forecast, By Application
7.1. Segment Overview
7.2. Commercial
7.2.1. Media & Entertainment
7.2.2. Education & research Institutes
7.2.3. Underwater Sports
7.2.4. Others
7.3. Personal
8. Global Underwater Camera Market Analysis and Forecast, By Distribution Channel
8.1. Segment Overview
8.2. Offline
8.3. Online
9. Global Underwater Camera Market Analysis and Forecast, By Regional Analysis
9.1. Segment Overview
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.2.3. Mexico
9.3. Europe
9.3.1. Germany
9.3.2. France
9.3.3. U.K.
9.3.4. Italy
9.3.5. Spain
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.5. South America
9.5.1. Brazil
9.6. Middle East and Africa
9.6.1. UAE
9.6.2. South Africa
10. Global Underwater Camera Market-Competitive Landscape
10.1. Overview
10.2. Market Share of Key Players in Global Underwater Camera Market
10.2.1. Global Company Market Share
10.2.2. North America Company Market Share
10.2.3. Europe Company Market Share
10.2.4. APAC Company Market Share
10.3. Competitive Situations and Trends
10.3.1. Material Launches and Developments
10.3.2. Partnerships, Collaborations, and Agreements
10.3.3. Mergers & Acquisitions
10.3.4. Expansions
11. Company Profiles
11.1. Fujifilm Holdings Corporation
11.1.1. Business Overview
11.1.2. Company Snapshot
11.1.3. Company Market Share Analysis
11.1.4. Company Product Portfolio
11.1.5. Recent Developments
11.1.6. SWOT Analysis
11.2. Brinno Inc.
11.2.1. Business Overview
11.2.2. Company Snapshot
11.2.3. Company Market Share Analysis
11.2.4. Company Product Portfolio
11.2.5. Recent Developments
11.2.6. SWOT Analysis
11.3. Olympus Corporation
11.3.1. Business Overview
11.3.2. Company Snapshot
11.3.3. Company Market Share Analysis
11.3.4. Company Product Portfolio
11.3.5. Recent Developments
11.3.6. SWOT Analysis
11.4. GoPro Inc.
11.4.1. Business Overview
11.4.2. Company Snapshot
11.4.3. Company Market Share Analysis
11.4.4. Company Product Portfolio
11.4.5. Recent Developments
11.4.6. SWOT Analysis
11.5. Sony Corporation
11.5.1. Business Overview
11.5.2. Company Snapshot
11.5.3. Company Market Share Analysis
11.5.4. Company Product Portfolio
11.5.5. Recent Developments
11.5.6. SWOT Analysis
11.6. Ricoh Company Ltd.
11.6.1. Business Overview
11.6.2. Company Snapshot
11.6.3. Company Market Share Analysis
11.6.4. Company Product Portfolio
11.6.5. Recent Developments
11.6.6. SWOT Analysis
11.7. Canon Inc.
11.7.1. Business Overview
11.7.2. Company Snapshot
11.7.3. Company Market Share Analysis
11.7.4. Company Product Portfolio
11.7.5. Recent Developments
11.7.6. SWOT Analysis
11.8. Panasonic Corporation
11.8.1. Business Overview
11.8.2. Company Snapshot
11.8.3. Company Market Share Analysis
11.8.4. Company Product Portfolio
11.8.5. Recent Developments
11.8.6. SWOT Analysis
11.9. Nikon Corporation
11.9.1. Business Overview
11.9.2. Company Snapshot
11.9.3. Company Market Share Analysis
11.9.4. Company Product Portfolio
11.9.5. Recent Developments
11.9.6. SWOT Analysis
11.10. Subsea tech
11.10.1. Business Overview
11.10.2. Company Snapshot
11.10.3. Company Market Share Analysis
11.10.4. Company Product Portfolio
11.10.5. Recent Developments
11.10.6. SWOT Analysis
11.11. Garmin Ltd.
11.11.1. Business Overview
11.11.2. Company Snapshot
11.11.3. Company Market Share Analysis
11.11.4. Company Product Portfolio
11.11.5. Recent Developments
11.11.6. SWOT Analysis
11.12. Steinsvik
11.12.1. Business Overview
11.12.2. Company Snapshot
11.12.3. Company Market Share Analysis
11.12.4. Company Product Portfolio
11.12.5. Recent Developments
11.12.6. SWOT Analysis
11.13. Ocean Systems Inc.
11.13.1. Business Overview
11.13.2. Company Snapshot
11.13.3. Company Market Share Analysis
11.13.4. Company Product Portfolio
11.13.5. Recent Developments
11.13.6. SWOT Analysis
List of Table
1. Global Underwater Camera Market, By Product, 2019-2027 (USD Billion)
2. Global Mirrorless, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
3. Global Compact, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
4. Global Digital Single Lens Reflex, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
5. Global Underwater Camera Market, By Application, 2019-2027 (USD Billion)
6. Global Commercial, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
7. Global Personal, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
8. Global Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
9. Global Offline, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
10. Global Online, Underwater Camera Market, By Region, 2019-2027 (USD Billion)
11. North America Underwater Camera Market, By Product, 2019-2027 (USD Billion)
12. North America Underwater Camera Market, By Application, 2019-2027 (USD Billion)
13. North America Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
14. U.S. Underwater Camera Market, By Product, 2019-2027 (USD Billion)
15. U.S. Underwater Camera Market, By Application, 2019-2027 (USD Billion)
16. U.S. Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
17. Canada Underwater Camera Market, By Product, 2019-2027 (USD Billion)
18. Canada Underwater Camera Market, By Application, 2019-2027 (USD Billion)
19. Canada Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
20. Mexico Underwater Camera Market, By Product, 2019-2027 (USD Billion)
21. Mexico Underwater Camera Market, By Application, 2019-2027 (USD Billion)
22. Mexico Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
23. Europe Underwater Camera Market, By Product, 2019-2027 (USD Billion)
24. Europe Underwater Camera Market, By Application, 2019-2027 (USD Billion)
25. Europe Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
26. Germany Underwater Camera Market, By Product, 2019-2027 (USD Billion)
27. Germany Underwater Camera Market, By Application, 2019-2027 (USD Billion)
28. Germany Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
29. France Underwater Camera Market, By Product, 2019-2027 (USD Billion)
30. France Underwater Camera Market, By Application, 2019-2027 (USD Billion)
31. France Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
32. U.K. Underwater Camera Market, By Product, 2019-2027 (USD Billion)
33. U.K. Underwater Camera Market, By Application, 2019-2027 (USD Billion)
34. U.K. Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
35. Italy Underwater Camera Market, By Product, 2019-2027 (USD Billion)
36. Italy Underwater Camera Market, By Application, 2019-2027 (USD Billion)
37. Italy Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
38. Spain Underwater Camera Market, By Product, 2019-2027 (USD Billion)
39. Spain Underwater Camera Market, By Application, 2019-2027 (USD Billion)
40. Spain Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
41. Asia Pacific Underwater Camera Market, By Product, 2019-2027 (USD Billion)
42. Asia Pacific Underwater Camera Market, By Application, 2019-2027 (USD Billion)
43. Asia Pacific Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
44. Japan Underwater Camera Market, By Product, 2019-2027 (USD Billion)
45. Japan Underwater Camera Market, By Application, 2019-2027 (USD Billion)
46. Japan Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
47. China Underwater Camera Market, By Product, 2019-2027 (USD Billion)
48. China Underwater Camera Market, By Application, 2019-2027 (USD Billion)
49. China Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
50. India Underwater Camera Market, By Product, 2019-2027 (USD Billion)
51. India Underwater Camera Market, By Application, 2019-2027 (USD Billion)
52. India Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
53. South America Underwater Camera Market, By Product, 2019-2027 (USD Billion)
54. South America Underwater Camera Market, By Application, 2019-2027 (USD Billion)
55. South America Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
56. Brazil Underwater Camera Market, By Product, 2019-2027 (USD Billion)
57. Brazil Underwater Camera Market, By Application, 2019-2027 (USD Billion)
58. Brazil Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
59. Middle East and Africa Underwater Camera Market, By Product, 2019-2027 (USD Billion)
60. Middle East and Africa Underwater Camera Market, By Application, 2019-2027 (USD Billion)
61. Middle East and Africa Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
62. UAE Underwater Camera Market, By Product, 2019-2027 (USD Billion)
63. UAE Underwater Camera Market, By Application, 2019-2027 (USD Billion)
64. UAE Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
65. South Africa Underwater Camera Market, By Product, 2019-2027 (USD Billion)
66. South Africa Underwater Camera Market, By Application, 2019-2027 (USD Billion)
67. South Africa Underwater Camera Market, By Distribution Channel, 2019-2027 (USD Billion)
List of Figures
1. Global Underwater Camera Market Segmentation
2. Global Underwater Camera Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Underwater Camera Market Attractiveness Analysis By Product
9. Global Underwater Camera Market Attractiveness Analysis By Application
10. Global Underwater Camera Market Attractiveness Analysis By Distribution Channel
11. Global Underwater Camera Market Attractiveness Analysis By Region
12. Global Underwater Camera Market: Dynamics
13. Global Underwater Camera Market Share by Product(2020 & 2027)
14. Global Underwater Camera Market Share by Application (2020 & 2027)
15. Global Underwater Camera Market Share by Distribution Channel (2020 & 2027)
16. Global Underwater Camera Market Share by Regions (2020 & 2027)
17. Global Underwater Camera Market Share by Company (2019)
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