The Online Shopping market is expected to grow from USD 11,603.29 billion in 2022 to USD 50,572.73 billion by 2032, at a CAGR of 15.86% during the forecast period 2023-2032.
Online shopping, also known as e-commerce, refers to purchasing products or services over the Internet. It is a trendy mode for buyers to purchase or see products online. Online shopping includes going online, accessing the seller's website, choosing an item, buying it, and arranging the delivery. In online shopping, consumers pay for their purchased goods or services using a debit or credit card or online at delivery time. Online shopping not only means purchasing things online but also searching for them online as well.
The rising use of smartphones, growing internet penetration, advances in multiple payment methods, and increased use of social networks are driving the growth of the online shopping market. Besides, data security & privacy and online fraud concerns are hampering the growth of the online shopping market. Moreover, launches of new e-commerce sites, the automation of e-commerce, and the evolution of cross-border e-commerce are anticipated witness lucrative growth opportunities over the forecast period. Nevertheless, trust issues owing to lack of touch and feel experience may challenge the market's growth over the forecast period.
This study comprehensively analyses browsing medium, payment mode, offering, and region. The browsing medium segment includes desktop/laptop and mobile/tablet. The desktop/laptop segment registered the largest market share in 2022. The growing WFH (work-from-home) trend has wholly impacted the sales of desktop and laptop computers. In addition, customers' preference for high-quality displays that allow for a convenient shopping experience and more detailed product information has boosted online shopping via desktop/laptop computers. The payment mode segment comprises bank transfers, card payments, digital wallets and others. The digital wallets segment held the largest market share in 2022. Convenience, security factors, and e-commerce portals that encourage customers to use digital wallets are driving the segment's growth. The offering segment is classified into beauty & fashion products, pharmaceutical products, travel & tourism, home appliances, food & beverages, and others. The home appliances segment generated the highest market revenue in 2022 owing to the availability of a broad consumer electronics product portfolio on e-commerce platforms. In addition, the increasingly lucrative discounts offered by e-commerce brands are boosting the segment's growth.
The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. The Asia-Pacific region held the highest market revenue in 2022. The significant factors driving the region's growth are the growing population, rising disposable income, increasing smartphone use, and rising internet penetration. In addition, government initiatives and rising awareness regarding online shopping are fueling the segment's growth.
Some of the notable players in the market are Walmart Inc., Amazon.com. Inc., Apple Inc., Alibaba Group Holding Limited, JD.com, Inc., Flipkart India Private Limited, eBay Inc., The Home Depot, Inc., Best Buy, Rakuten, Inc., Zalando SE, Otto GmbH & Co KG, Airbnb, Inc., Inter Ikea Systems B.V., and Shopify Inc. among others.
Report Description:
1. Introduction
1.1. Objectives of the Study
1.2. Market Definition
1.3. Research Scope
1.4. Currency
1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
4.1. Porter’s Five Forces Analysis
4.2. Value Chain Analysis
4.3. Top Investment Pockets
4.3.1. Market Attractiveness Analysis by Browsing Medium
4.3.2. Market Attractiveness Analysis by Payment Mode
4.3.3. Market Attractiveness Analysis by Offering
4.3.4. Market Attractiveness Analysis by Region
4.4. Industry Trends
5. Market Dynamics
5.1. Market Evaluation
5.2. Drivers
5.2.1. Increasing consumer interest towards convenient shopping solutions
5.2.2. Growing internet penetration
5.3. Restraints
5.3.1. Increasing security and privacy concerns
5.4. Opportunities
5.4.1. Automation of ecommerce
5.5. Challenges
5.5.1. Trust issues
6. Global Online Shopping Market Analysis and Forecast, By Browsing Medium
6.1. Segment Overview
6.2. Desktop/Laptop
6.3. Mobile/Tablet
7. Global Online Shopping Market Analysis and Forecast, By Payment Mode
7.1. Segment Overview
7.2. Bank Transfers
7.3. Card Payments
7.4. Digital Wallets
7.5. Others
8. Global Online Shopping Market Analysis and Forecast, By Offering
8.1. Segment Overview
8.2. Beauty & Fashion Products
8.3. Pharmaceutical Products
8.4. Travel & Tourism
8.5. Home Appliances
8.6. Food & Beverages
8.7. Others
9. Global Online Shopping Market Analysis and Forecast, By Regional Analysis
9.1. Segment Overview
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.2.3. Mexico
9.3. Europe
9.3.1. Germany
9.3.2. France
9.3.3. U.K.
9.3.4. Italy
9.3.5. Spain
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.5. South America
9.5.1. Brazil
9.6. Middle East and Africa
9.6.1. UAE
9.6.2. South Africa
10. Global Online Shopping Market-Competitive Landscape
10.1. Overview
10.2. Market Share of Key Players in the Online Shopping Market
10.2.1. Global Company Market Share
10.2.2. North America Company Market Share
10.2.3. Europe Company Market Share
10.2.4. APAC Company Market Share
10.3. Competitive Situations and Trends
10.3.1. Product Launches and Developments
10.3.2. Partnerships, Collaborations, and Agreements
10.3.3. Mergers & Acquisitions
10.3.4. Expansions
11. Company Profiles
11.1. Walmart Inc.
11.1.1. Business Overview
11.1.2. Company Snapshot
11.1.3. Company Market Share Analysis
11.1.4. Company Product Portfolio
11.1.5. Recent Developments
11.1.6. SWOT Analysis
11.2. Amazon.com. Inc.
11.2.1. Business Overview
11.2.2. Company Snapshot
11.2.3. Company Market Share Analysis
11.2.4. Company Product Portfolio
11.2.5. Recent Developments
11.2.6. SWOT Analysis
11.3. Apple Inc.
11.3.1. Business Overview
11.3.2. Company Snapshot
11.3.3. Company Market Share Analysis
11.3.4. Company Product Portfolio
11.3.5. Recent Developments
11.3.6. SWOT Analysis
11.4. Alibaba Group Holding Limited
11.4.1. Business Overview
11.4.2. Company Snapshot
11.4.3. Company Market Share Analysis
11.4.4. Company Product Portfolio
11.4.5. Recent Developments
11.4.6. SWOT Analysis
11.5. JD.com, Inc.
11.5.1. Business Overview
11.5.2. Company Snapshot
11.5.3. Company Market Share Analysis
11.5.4. Company Product Portfolio
11.5.5. Recent Developments
11.5.6. SWOT Analysis
11.6. Flipkart India Private Limited
11.6.1. Business Overview
11.6.2. Company Snapshot
11.6.3. Company Market Share Analysis
11.6.4. Company Product Portfolio
11.6.5. Recent Developments
11.6.6. SWOT Analysis
11.7. eBay Inc.
11.7.1. Business Overview
11.7.2. Company Snapshot
11.7.3. Company Market Share Analysis
11.7.4. Company Product Portfolio
11.7.5. Recent Developments
11.7.6. SWOT Analysis
11.8. The Home Depot, Inc.
11.8.1. Business Overview
11.8.2. Company Snapshot
11.8.3. Company Market Share Analysis
11.8.4. Company Product Portfolio
11.8.5. Recent Developments
11.8.6. SWOT Analysis
11.9. Best Buy
11.9.1. Business Overview
11.9.2. Company Snapshot
11.9.3. Company Market Share Analysis
11.9.4. Company Product Portfolio
11.9.5. Recent Developments
11.9.6. SWOT Analysis
11.10. Rakuten, Inc.
11.10.1. Business Overview
11.10.2. Company Snapshot
11.10.3. Company Market Share Analysis
11.10.4. Company Product Portfolio
11.10.5. Recent Developments
11.10.6. SWOT Analysis
11.11. Zalando SE
11.11.1. Business Overview
11.11.2. Company Snapshot
11.11.3. Company Market Share Analysis
11.11.4. Company Product Portfolio
11.11.5. Recent Developments
11.11.6. SWOT Analysis
11.12. Otto GmbH & Co KG
11.12.1. Business Overview
11.12.2. Company Snapshot
11.12.3. Company Market Share Analysis
11.12.4. Company Product Portfolio
11.12.5. Recent Developments
11.12.6. SWOT Analysis
11.13. Airbnb, Inc.
11.13.1. Business Overview
11.13.2. Company Snapshot
11.13.3. Company Market Share Analysis
11.13.4. Company Product Portfolio
11.13.5. Recent Developments
11.13.6. SWOT Analysis
11.14. Inter Ikea Systems B.V.
11.14.1. Business Overview
11.14.2. Company Snapshot
11.14.3. Company Market Share Analysis
11.14.4. Company Product Portfolio
11.14.5. Recent Developments
11.14.6. SWOT Analysis
11.15. Shopify Inc.
11.15.1. Business Overview
11.15.2. Company Snapshot
11.15.3. Company Market Share Analysis
11.15.4. Company Product Portfolio
11.15.5. Recent Developments
11.15.6. SWOT Analysis
List of Table
1. Global Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
2. Global Desktop/Laptop Online Shopping Market, By Region, 2019-2032 (USD Billion)
3. Global Mobile/Tablet Online Shopping Market, By Region, 2019-2032 (USD Billion)
4. Global Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
5. Global Bank Transfers Online Shopping Market, By Region, 2019-2032 (USD Billion)
6. Global Card Payments Online Shopping Market, By Region, 2019-2032 (USD Billion)
7. Global Digital Wallets Online Shopping Market, By Region, 2019-2032 (USD Billion)
8. Global Others Online Shopping Market, By Region, 2019-2032 (USD Billion)
9. Global Online Shopping Market, By Offering, 2019-2032 (USD Billion)
10. Global Beauty & Fashion Products Online Shopping Market, By Region, 2019-2032 (USD Billion)
11. Global Pharmaceutical Products Online Shopping Market, By Region, 2019-2032 (USD Billion)
12. Global Travel & Tourism Online Shopping Market, By Region, 2019-2032 (USD Billion)
13. Global Home Appliances Online Shopping Market, By Region, 2019-2032 (USD Billion)
14. Global Food & Beverages Online Shopping Market, By Region, 2019-2032 (USD Billion)
15. Global Others Online Shopping Market, By Region, 2019-2032 (USD Billion)
16. Global Online Shopping Market, By Region, 2019-2032 (USD Billion)
17. North America Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
18. North America Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
19. North America Online Shopping Market, By Offering, 2019-2032 (USD Billion)
20. U.S. Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
21. U.S. Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
22. U.S. Online Shopping Market, By Offering, 2019-2032 (USD Billion)
23. Canada Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
24. Canada Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
25. Canada Online Shopping Market, By Offering, 2019-2032 (USD Billion)
26. Mexico Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
27. Mexico Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
28. Mexico Online Shopping Market, By Offering, 2019-2032 (USD Billion)
29. Europe Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
30. Europe Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
31. Europe Online Shopping Market, By Offering, 2019-2032 (USD Billion)
32. Germany Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
33. Germany Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
34. Germany Online Shopping Market, By Offering, 2019-2032 (USD Billion)
35. France Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
36. France Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
37. France Online Shopping Market, By Offering, 2019-2032 (USD Billion)
38. U.K. Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
39. U.K. Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
40. U.K. Online Shopping Market, By Offering, 2019-2032 (USD Billion)
41. Italy Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
42. Italy Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
43. Italy Online Shopping Market, By Offering, 2019-2032 (USD Billion)
44. Spain Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
45. Spain Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
46. Spain Online Shopping Market, By Offering, 2019-2032 (USD Billion)
47. Asia Pacific Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
48. Asia Pacific Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
49. Asia Pacific Online Shopping Market, By Offering, 2019-2032 (USD Billion)
50. Japan Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
51. Japan Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
52. Japan Online Shopping Market, By Offering, 2019-2032 (USD Billion)
53. China Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
54. China Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
55. China Online Shopping Market, By Offering, 2019-2032 (USD Billion)
56. India Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
57. India Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
58. India Online Shopping Market, By Offering, 2019-2032 (USD Billion)
59. South America Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
60. South America Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
61. South America Online Shopping Market, By Offering, 2019-2032 (USD Billion)
62. Brazil Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
63. Brazil Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
64. Brazil Online Shopping Market, By Offering, 2019-2032 (USD Billion)
65. Middle East and Africa Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
66. Middle East and Africa Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
67. Middle East and Africa Online Shopping Market, By Offering, 2019-2032 (USD Billion)
68. UAE Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
69. UAE Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
70. UAE Online Shopping Market, By Offering, 2019-2032 (USD Billion)
71. South Africa Online Shopping Market, By Browsing Medium, 2019-2032 (USD Billion)
72. South Africa Online Shopping Market, By Payment Mode, 2019-2032 (USD Billion)
73. South Africa Online Shopping Market, By Offering, 2019-2032 (USD Billion)
List of Figures
1. Global Online Shopping Market Segmentation
2. Online Shopping Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Online Shopping Market Attractiveness Analysis by Browsing Medium
9. Global Online Shopping Market Attractiveness Analysis by Payment Mode
10. Global Online Shopping Market Attractiveness Analysis by Offering
11. Global Online Shopping Market Attractiveness Analysis by Region
12. Global Online Shopping Market: Dynamics
13. Global Online Shopping Market Share by Browsing Medium (2023 & 2032)
14. Global Online Shopping Market Share by Payment Mode (2023 & 2032)
15. Global Online Shopping Market Share by Offering (2023 & 2032)
16. Global Online Shopping Market Share by Regions (2023 & 2032)
17. Global Online Shopping Market Share by Company (2022)
Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.
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