What is scope of the report?

The base year for the study has been considered 2019, historic year 2014 and 2018. Read More

What are the significant segments operating in the market?

Market is segmented on the basis. Read More

What are the vital market dynamics?

The report offers in-depth analysis of driving factors, opportunities, restraints, and challenges for gaining the key insight of the market. Read More

What does a company profile includes?

The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews industry offering. Read More

Head-Up Display Market By Type (Conventional HUD And AR Based HUD), Applications (Aviation, Automobile, Wearables, And Others), Region, Global Industry Analysis, Market Size, Share, Growth, Trends, And Forecast 2020 To 2027

Publish Date: May, 2020
Report ID: 418103
Category: Automotive
Pages: 225

$4700

The Head-up display market is expected to grow from USD 1.68 billion in 2019 to USD 13.69 billion by 2027, at a CAGR of 29.9% during the forecast period 2020-2027.

Head up displays are transparent displays (HUD) which displays crucial information and data for the pilots or drivers in the forward field of view. Head up displays were used in aircraft before, but its use is growing at a very rapid rate in the automobiles. It displays projects information on the windshield such as navigation, distance from the car ahead, speed, fuel indication and other additional statistics and signs. Aircrafts used to have simple HUD system to display speed, altitude, and even targeting systems. HUD helps drivers to access information without getting distracted. The factors driving the growth of this market are increasing use in automobiles as a secondary display, technological innovation, and reduction in price. Earlier it was only provided in luxury cars but its gaining popularity in budget cars very rapidly.

This study delivers a comprehensive analysis of types, applications, and regions. Based on the type, the HUD market is segmented into conventional and AR-based HUD. The conventional HUDs account for the largest market share owing to its increasing use in automobiles, and these were earlier used in aircraft. By the application segment, the HUD market is divided into aviation, automobile, wearables, and others. The automobile segment holds the largest market share, and it is also expected to hold this position in the future owing to its high demand in economical and luxury vehicles as a secondary display. Furthermore, the automobile segment is divided into luxury cars, sports cars, and economy and mid-sized cars.

The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. North America accounts for the largest market share in the HUD market. This is mainly due to the increasing demand of HUD in automobiles and high investments done in the R&D by the dominant market players present in the USA. Europe is the market with the highest growth potential, owing to increasing awareness and consumers adapting HUD for its features.

Some of the key players in the Head-up display market are Bosch, Garmin Ltd, Honeywell International, Esterline Technologies Corporation, Continental, Denso Corporation, Visteon Corporation, Thales Group, Nippon Seiki, Bae Systems, Pioneer Corporation, Delphi Technologies, Hudway, Exploride, Holoeye Systems, Panasonic Corporation, Elbit Systems, and Navdy.

In February 2019, Nippon Seiki announced that they would investment 1 billion JPY, to establish a new production facility (in Lodz, Poland) which will increase the production capacity of its HUD and, to manufacture on-board gauges and displays. The new plant is set to start its operations by October 2020.

This study predicts revenue growth at global, national, and country levels from 2020 to 2027. This report has segmented the market based on below-mentioned segments:

Based on types:

Conventional displays
AR based displays

Based on the type of application:

Aviation
Automobile
Wearables
Others

Based on the type of regions:

North America
- U.S.
- Canada
- Mexico
Europe
- Germany
- France
- Sweden
- Netherland
- U.K.
- Italy
- Spain
- Rest Of Europe
Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Singapore
- Malaysia
- Thailand
- Indonesia
- Philippines
- Rest Of Asia-Pacific
South America
- Brazil
- Argentina
- Colombia
- Rest Of South America
Middle East And Africa
- UAE
- Saudi Arabia
- South Africa
- Rest Of MEA

Report Description:

The base year for the study has been considered 2019, historic year 2017 and 2018, the forecast period considered is from 2020 to 2027.
The study delivers a comprehensive analysis of global market for all segments and region.
The report offers in-depth analysis of driving factors, opportunities and restraints for gaining the key insight of the market. The report emphasizes on all the key trends that play a vital role in the enlargement of the market from 2020 to 2027.
Porter’s Five Forces model is used in order to recognize the competitive scenario in the market. This report incorporates the industry analysis which is focused on providing an extensive view of the market.
The study also includes attractiveness analysis of all segments and regions which are benchmarked based on their market size, growth rate and attractiveness in terms of present and future opportunist for understanding the future growth of the market.
The report provides company profile of the key players operating in the market and a comparative analysis based on their business overviews, product offering, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint venture, collaborations, partnerships, SWOT analysis, and key financial information.

The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors which are based on our extensive secondary research, primary research, and in-house databases.

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1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience

2. Research Methodology and Assumptions

3. Executive Summary

4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis By Types
          4.3.2. Market Attractiveness Analysis By Application
          4.3.3. Market Attractiveness Analysis By Region
    4.4. Industry Trends

5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
    5.3. Restrains
    5.4. Opportunities
    5.5. Challenges

6. Global Head-Up Display Market Analysis and Forecast, By Types
    6.1. Segment Overview
    6.2. Conventional displays
    6.3. AR based displays

7. Global Head-Up Display Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Aviation
    7.3. Automobile
    7.4. Wearables
    7.5. Others

8. Global Head-Up Display Market Analysis and Forecast, By Regional Analysis
    8.1. Segment Overview
    8.2. North America
          8.2.1. U.S.
          8.2.2. Canada
          8.2.3. Mexico
    8.3. Europe
          8.3.1. Germany
          8.3.2. France
          8.3.3. U.K.
          8.3.4. Italy
          8.3.5. Spain
    8.4. Asia-Pacific
          8.4.1. Japan
          8.4.2. China
          8.4.3. India
    8.5. South America
          8.5.1. Brazil
    8.6. Middle East and Africa
          8.6.1. UAE
          8.6.2. South Africa

9. Global Head-Up Display Market-Competitive Landscape
    9.1. Overview
    9.2. Market Share of Key Players in Global Head-Up Display Market
          9.2.1. Global Company Market Share
          9.2.2. North America Company Market Share
          9.2.3. Europe Company Market Share
          9.2.4. APAC Company Market Share
    9.3. Competitive Situations and Trends
          9.3.1. Product Launches and Developments
          9.3.2. Partnerships, Collaborations, and Agreements
          9.3.3. Mergers & Acquisitions
          9.3.4. Expansions

10. Company Profiles
    10.1. Bosch
          10.1.1. Business Overview
          10.1.2. Company Snapshot
          10.1.3. Company Market Share Analysis
          10.1.4. Company Product Portfolio
          10.1.5. Recent Developments
          10.1.6. SWOT Analysis
    10.2. Garmin Ltd
          10.2.1. Business Overview
          10.2.2. Company Snapshot
          10.2.3. Company Market Share Analysis
          10.2.4. Company Product Portfolio
          10.2.5. Recent Developments
          10.2.6. SWOT Analysis
    10.3. Honeywell International
          10.3.1. Business Overview
          10.3.2. Company Snapshot
          10.3.3. Company Market Share Analysis
          10.3.4. Company Product Portfolio
          10.3.5. Recent Developments
          10.3.6. SWOT Analysis
    10.4. Esterline Technologies Corporation
          10.4.1. Business Overview
          10.4.2. Company Snapshot
          10.4.3. Company Market Share Analysis
          10.4.4. Company Product Portfolio
          10.4.5. Recent Developments
          10.4.6. SWOT Analysis
    10.5. Continental
          10.5.1. Business Overview
          10.5.2. Company Snapshot
          10.5.3. Company Market Share Analysis
          10.5.4. Company Product Portfolio
          10.5.5. Recent Developments
          10.5.6. SWOT Analysis
    10.6. Denso
          10.6.1. Business Overview
          10.6.2. Company Snapshot
          10.6.3. Company Market Share Analysis
          10.6.4. Company Product Portfolio
          10.6.5. Recent Developments
          10.6.6. SWOT Analysis
    10.7. Visteon Corporation
          10.7.1. Business Overview
          10.7.2. Company Snapshot
          10.7.3. Company Market Share Analysis
          10.7.4. Company Product Portfolio
          10.7.5. Recent Developments
          10.7.6. SWOT Analysis
    10.8. Thales Group
          10.8.1. Business Overview
          10.8.2. Company Snapshot
          10.8.3. Company Market Share Analysis
          10.8.4. Company Product Portfolio
          10.8.5. Recent Developments
          10.8.6. SWOT Analysis
    10.9. Nippon Seiki
          10.9.1. Business Overview
          10.9.2. Company Snapshot
          10.9.3. Company Market Share Analysis
          10.9.4. Company Product Portfolio
          10.9.5. Recent Developments
          10.9.6. SWOT Analysis
    10.10. Bae System
          10.10.1. Business Overview
          10.10.2. Company Snapshot
          10.10.3. Company Market Share Analysis
          10.10.4. Company Product Portfolio
          10.10.5. Recent Developments
          10.10.6. SWOT Analysis
    10.11. Pioneer Corporation
          10.11.1. Business Overview
          10.11.2. Company Snapshot
          10.11.3. Company Market Share Analysis
          10.11.4. Company Product Portfolio
          10.11.5. Recent Developments
          10.11.6. SWOT Analysis
    10.12. Delphi Technologies
          10.12.1. Business Overview
          10.12.2. Company Snapshot
          10.12.3. Company Market Share Analysis
          10.12.4. Company Product Portfolio
          10.12.5. Recent Developments
          10.12.6. SWOT Analysis
    10.13. Hudway
          10.13.1. Business Overview
          10.13.2. Company Snapshot
          10.13.3. Company Market Share Analysis
          10.13.4. Company Product Portfolio
          10.13.5. Recent Developments
          10.13.6. SWOT Analysis
    10.14. Exploride
          10.14.1. Business Overview
          10.14.2. Company Snapshot
          10.14.3. Company Market Share Analysis
          10.14.4. Company Product Portfolio
          10.14.5. Recent Developments
          10.14.6. SWOT Analysis
    10.15. Holoeye Systems
          10.15.1. Business Overview
          10.15.2. Company Snapshot
          10.15.3. Company Market Share Analysis
          10.15.4. Company Product Portfolio
          10.15.5. Recent Developments
          10.15.6. SWOT Analysis
    10.16. Panasonic Corporation
          10.16.1. Business Overview
          10.16.2. Company Snapshot
          10.16.3. Company Market Share Analysis
          10.16.4. Company Product Portfolio
          10.16.5. Recent Developments
          10.16.6. SWOT Analysis
    10.17. Elbit Systems
          10.17.1. Business Overview
          10.17.2. Company Snapshot
          10.17.3. Company Market Share Analysis
          10.17.4. Company Product Portfolio
          10.17.5. Recent Developments
          10.17.6. SWOT Analysis
    10.18. Navdy
          10.18.1. Business Overview
          10.18.2. Company Snapshot
          10.18.3. Company Market Share Analysis
          10.18.4. Company Product Portfolio
          10.18.5. Recent Developments
          10.18.6. SWOT Analysis

List of Table

1. Global Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

2. Global Conventional displays Market, By Region, 2017–2027(USD Billion) (Units)

3. Global AR based displays, By Region, 2017–2027(USD Billion) (Units)

4. Global Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

5. Global Aviation Head-Up Display Market, By Region, 2017–2027(USD Billion) (Units)

6. Global Automobile Ingredient Market, By Region, 2017–2027(USD Billion) (Units)

7. Global Wearables Ingredient Market, By Region, 2017–2027(USD Billion) (Units)

8. Global Others Ingredient Market, By Region, 2017–2027(USD Billion) (Units)

9. Global Head-Up Display Market, By North America, 2017–2027(USD Billion) (Units)

10. North America Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

11. North America Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

12. U.S. Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

13. U.S. Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

14. Canada Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

15. Canada Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

16. Mexico Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

17. Mexico Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

18. Europe Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

19. Europe Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

20. Germany Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

21. Germany Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

22. France Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

23. France Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

24. U.K. Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

25. U.K. Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

26. Italy Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

27. Italy Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

28. Spain Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

29. Spain Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

30. Asia Pacific Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

31. Asia Pacific Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

32. Japan Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

33. Japan Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

34. China Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

35. China Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

36. India Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

37. India Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

38. South America Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

39. South America Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

40. Brazil Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

41. Brazil Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

42. Middle East and Africa Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

43. Middle East and Africa Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

44. UAE Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

45. UAE Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

46. South Africa Head-Up Display Market, By Types, 2017–2027(USD Billion) (Units)

47. South Africa Head-Up Display Market, By Application, 2017–2027(USD Billion) (Units)

List of Figures

1. Global Head-Up Display Market Segmentation

2. Head-Up Display Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis

7. Value Chain Analysis

8. Global Head-Up Display Market Attractiveness Analysis By Types

9. Global Head-Up Display Market Attractiveness Analysis By Application

10. Global Head-Up Display Market Attractiveness Analysis By Region

11. Global Head-Up Display Market: Dynamics

12. Global Head-Up Display Market Share By Types (2019 & 2027)

13. Global Head-Up Display Market Share By Application (2019 & 2027)

14. Global Head-Up Display Market Share by Regions (2019 & 2027)

15. Global Head-Up Display Market Share by Company (2019)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

Market research helps businesses strengthen a company’s position
Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
Market research helps in identifying the potential threats and opportunities associated with the business industry
Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

Data Collection
Data Synthesis
Market Deduction & Formulation
Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends.
Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information.

We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:

Export & Import Data
Business Information related to trade and its statistics
Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.

In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
Examining demographic along with psychographic segmentation for market evaluation
Analyzing the macro and micro-economic indicators for each demography
Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology.

Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.

The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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Testimonials

Hi John,
Thanks for the report. We've been going through it and see some good data on the market and players. –

Kennedy Brown
Health Technology Innovation
United States

Hi Rahul,
Thank You for the report it is good and beneficial for me.
Thank You in Advance

Mika Salomäki

Dear Siddhartha,
Thank you for your fast reply. The report arrived safe and sound, evrything looks all right.
Thank you very much for your assitance and I will be looking forward to another opportunity for cooperation.

ONDŘEJ ŠUPKA
Analytics Department
ČESKÁ ZBROJOVKA A.S.

Dear Siddhartha,
The report looks good, and we believe the material mix is more realistic now. It is good to know you report “Net” Manufacturing Selling Price, as that can make a difference in how we view the numbers. The reports were great and we appreciate your working with us.
Thanks for all your help!