Global Cloud Advertising Market 2020 by Company, Regions, Type and Application, Forecast to 2025

  • Publish Date: Feb, 2020
  • Report ID: 408473
  • Category: Technology
  • Pages: 107
$3480

Market Overview

The global Cloud Advertising market size is expected to gain market growth in the forecast period of 2020 to 2025, with a CAGR of 8.5% in the forecast period of 2020 to 2025 and will expected to reach USD 171.1 million by 2025, from USD 123.4 million in 2019.

The Cloud Advertising market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations.

Market segmentation

Cloud Advertising market is split by Type and by Application. For the period 2015-2025, the growth among segments provide accurate calculations and forecasts for sales by Type and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.

By Type, Cloud Advertising market has been segmented into:

Cross Channel

End-to-end

Others

By Application, Cloud Advertising has been segmented into:

Retail

Media and Entertainment

IT and Telecom

BFSI

Government

Other End Users (Education, Healthcare, Manufacturing)

Regions and Countries Level Analysis

Regional analysis is another highly comprehensive part of the research and analysis study of the global Cloud Advertising market presented in the report. This section sheds light on the sales growth of different regional and country-level Cloud Advertising markets. For the historical and forecast period 2015 to 2025, it provides detailed and accurate country-wise volume analysis and region-wise market size analysis of the global Cloud Advertising market.

The report offers in-depth assessment of the growth and other aspects of the Cloud Advertising market in important countries (regions), including:

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia and Italy)

Asia-Pacific (China, Japan, Korea, India, Southeast Asia and Australia)

South America (Brazil, Argentina, Colombia)

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Competitive Landscape and Cloud Advertising Market Share Analysis

Cloud Advertising competitive landscape provides details by vendors, including company overview, company total revenue (financials), market potential, global presence, Cloud Advertising sales and revenue generated, market share, price, production sites and facilities, SWOT analysis, product launch. For the period 2015-2020, this study provides the Cloud Advertising sales, revenue and market share for each player covered in this report.

The major players covered in Cloud Advertising are:

Amazon

Salesforce

Rackspace

Oracle

Viant Technology

Google

Imagine Communications

Adobe Systems

IBM

Marin Software

Table of Contents

1 Cloud Advertising Market Overview

1.1 Product Overview and Scope of Cloud Advertising

1.2 Classification of Cloud Advertising by Type

1.2.1 Global Cloud Advertising Revenue by Type: 2015 VS 2019 VS 2025

1.2.2 Global Cloud Advertising Revenue Market Share by Type in 2019

1.2.3 Cross Channel

1.2.4 End-to-end

1.2.5 Others

1.3 Global Cloud Advertising Market by Application

1.3.1 Overview: Global Cloud Advertising Revenue by Application: 2015 VS 2019 VS 2025

1.3.2 Retail

1.3.3 Media and Entertainment

1.3.4 IT and Telecom

1.3.5 BFSI

1.3.6 Government

1.3.7 Other End Users (Education, Healthcare, Manufacturing)

1.4 Global Cloud Advertising Market by Regions

1.4.1 Global Cloud Advertising Market Size by Regions: 2015 VS 2019 VS 2025

1.4.2 Global Market Size of Cloud Advertising (2015-2025)

1.4.3 North America (USA, Canada and Mexico) Cloud Advertising Status and Prospect (2015-2025)

1.4.4 Europe (Germany, France, UK, Russia and Italy) Cloud Advertising Status and Prospect (2015-2025)

1.4.5 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Cloud Advertising Status and Prospect (2015-2025)

1.4.6 South America (Brazil, Argentina, Colombia) Cloud Advertising Status and Prospect (2015-2025)

1.4.7 Middle East & Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Cloud Advertising Status and Prospect (2015-2025)

2 Company Profiles

2.1 Amazon

2.1.1 Amazon Details

2.1.2 Amazon Major Business and Total Revenue (Financial Highlights) Analysis

2.1.3 Amazon SWOT Analysis

2.1.4 Amazon Product and Services

2.1.5 Amazon Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.2 Salesforce

2.2.1 Salesforce Details

2.2.2 Salesforce Major Business and Total Revenue (Financial Highlights) Analysis

2.2.3 Salesforce SWOT Analysis

2.2.4 Salesforce Product and Services

2.2.5 Salesforce Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.3 Rackspace

2.3.1 Rackspace Details

2.3.2 Rackspace Major Business and Total Revenue (Financial Highlights) Analysis

2.3.3 Rackspace SWOT Analysis

2.3.4 Rackspace Product and Services

2.3.5 Rackspace Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.4 Oracle

2.4.1 Oracle Details

2.4.2 Oracle Major Business and Total Revenue (Financial Highlights) Analysis

2.4.3 Oracle SWOT Analysis

2.4.4 Oracle Product and Services

2.4.5 Oracle Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.5 Viant Technology

2.5.1 Viant Technology Details

2.5.2 Viant Technology Major Business and Total Revenue (Financial Highlights) Analysis

2.5.3 Viant Technology SWOT Analysis

2.5.4 Viant Technology Product and Services

2.5.5 Viant Technology Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.6 Google

2.6.1 Google Details

2.6.2 Google Major Business and Total Revenue (Financial Highlights) Analysis

2.6.3 Google SWOT Analysis

2.6.4 Google Product and Services

2.6.5 Google Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.7 Imagine Communications

2.7.1 Imagine Communications Details

2.7.2 Imagine Communications Major Business and Total Revenue (Financial Highlights) Analysis

2.7.3 Imagine Communications SWOT Analysis

2.7.4 Imagine Communications Product and Services

2.7.5 Imagine Communications Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.8 Adobe Systems

2.8.1 Adobe Systems Details

2.8.2 Adobe Systems Major Business and Total Revenue (Financial Highlights) Analysis

2.8.3 Adobe Systems SWOT Analysis

2.8.4 Adobe Systems Product and Services

2.8.5 Adobe Systems Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.9 IBM

2.9.1 IBM Details

2.9.2 IBM Major Business and Total Revenue (Financial Highlights) Analysis

2.9.3 IBM SWOT Analysis

2.9.4 IBM Product and Services

2.9.5 IBM Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

2.10 Marin Software

2.10.1 Marin Software Details

2.10.2 Marin Software Major Business and Total Revenue (Financial Highlights) Analysis

2.10.3 Marin Software SWOT Analysis

2.10.4 Marin Software Product and Services

2.10.5 Marin Software Cloud Advertising Revenue, Gross Margin and Market Share (2018-2019)

3 Market Competition, by Players

3.1 Global Cloud Advertising Revenue and Share by Players (2015-2020)

3.2 Market Concentration Rate

3.2.1 Top 5 Cloud Advertising Players Market Share

3.2.2 Top 10 Cloud Advertising Players Market Share

3.3 Market Competition Trend

4 Market Size by Regions

4.1 Global Cloud Advertising Revenue and Market Share by Regions

4.2 North America Cloud Advertising Revenue and Growth Rate (2015-2020)

4.3 Europe Cloud Advertising Revenue and Growth Rate (2015-2020)

4.4 Asia-Pacific Cloud Advertising Revenue and Growth Rate (2015-2020)

4.5 South America Cloud Advertising Revenue and Growth Rate (2015-2020)

4.6 Middle East & Africa Cloud Advertising Revenue and Growth Rate (2015-2020)

5 North America Cloud Advertising Revenue by Countries

5.1 North America Cloud Advertising Revenue by Countries (2015-2020)

5.2 USA Cloud Advertising Revenue and Growth Rate (2015-2020)

5.3 Canada Cloud Advertising Revenue and Growth Rate (2015-2020)

5.4 Mexico Cloud Advertising Revenue and Growth Rate (2015-2020)

6 Europe Cloud Advertising Revenue by Countries

6.1 Europe Cloud Advertising Revenue by Countries (2015-2020)

6.2 Germany Cloud Advertising Revenue and Growth Rate (2015-2020)

6.3 UK Cloud Advertising Revenue and Growth Rate (2015-2020)

6.4 France Cloud Advertising Revenue and Growth Rate (2015-2020)

6.5 Russia Cloud Advertising Revenue and Growth Rate (2015-2020)

6.6 Italy Cloud Advertising Revenue and Growth Rate (2015-2020)

7 Asia-Pacific Cloud Advertising Revenue by Countries

7.1 Asia-Pacific Cloud Advertising Revenue by Countries (2015-2020)

7.2 China Cloud Advertising Revenue and Growth Rate (2015-2020)

7.3 Japan Cloud Advertising Revenue and Growth Rate (2015-2020)

7.4 Korea Cloud Advertising Revenue and Growth Rate (2015-2020)

7.5 India Cloud Advertising Revenue and Growth Rate (2015-2020)

7.6 Southeast Asia Cloud Advertising Revenue and Growth Rate (2015-2020)

8 South America Cloud Advertising Revenue by Countries

8.1 South America Cloud Advertising Revenue by Countries (2015-2020)

8.2 Brazil Cloud Advertising Revenue and Growth Rate (2015-2020)

8.3 Argentina Cloud Advertising Revenue and Growth Rate (2015-2020)

9 Middle East & Africa Revenue Cloud Advertising by Countries

9.1 Middle East & Africa Cloud Advertising Revenue by Countries (2015-2020)

9.2 Saudi Arabia Cloud Advertising Revenue and Growth Rate (2015-2020)

9.3 UAE Cloud Advertising Revenue and Growth Rate (2015-2020)

9.4 Egypt Cloud Advertising Revenue and Growth Rate (2015-2020)

9.5 South Africa Cloud Advertising Revenue and Growth Rate (2015-2020)

10 Market Size Segment by Type

10.1 Global Cloud Advertising Revenue and Market Share by Type (2015-2020)

10.2 Global Cloud Advertising Market Forecast by Type (2019-2024)

10.3 Cross Channel Revenue Growth Rate (2015-2025)

10.4 End-to-end Revenue Growth Rate (2015-2025)

10.5 Others Revenue Growth Rate (2015-2025)

11 Global Cloud Advertising Market Segment by Application

11.1 Global Cloud Advertising Revenue Market Share by Application (2015-2020)

11.2 Cloud Advertising Market Forecast by Application (2019-2024)

11.3 Retail Revenue Growth (2015-2020)

11.4 Media and Entertainment Revenue Growth (2015-2020)

11.5 IT and Telecom Revenue Growth (2015-2020)

11.6 BFSI Revenue Growth (2015-2020)

11.7 Government Revenue Growth (2015-2020)

11.8 Other End Users (Education, Healthcare, Manufacturing) Revenue Growth (2015-2020)

12 Global Cloud Advertising Market Size Forecast (2021-2025)

12.1 Global Cloud Advertising Market Size Forecast (2021-2025)

12.2 Global Cloud Advertising Market Forecast by Regions (2021-2025)

12.3 North America Cloud Advertising Revenue Market Forecast (2021-2025)

12.4 Europe Cloud Advertising Revenue Market Forecast (2021-2025)

12.5 Asia-Pacific Cloud Advertising Revenue Market Forecast (2021-2025)

12.6 South America Cloud Advertising Revenue Market Forecast (2021-2025)

12.7 Middle East & Africa Cloud Advertising Revenue Market Forecast (2021-2025)

13 Research Findings and Conclusion

14 Appendix

14.1 Methodology

14.2 Data Source

14.3 Disclaimer

14.4 About US


List of Tables

Table 1. Global Cloud Advertising Revenue (USD Million) by Type: 2015 VS 2019 VS 2025

Table 2. Breakdown of Cloud Advertising by Company Type (Tier 1, Tier 2 and Tier 3)

Table 3. Global Cloud Advertising Revenue (USD Million) by Application: 2015 VS 2019 VS 2025

Table 4. Global Market Cloud Advertising Revenue (Million USD) Comparison by Regions 2015-2025

Table 5. Amazon Corporate Information, Location and Competitors

Table 6. Amazon Cloud Advertising Major Business

Table 7. Amazon Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 8. Amazon SWOT Analysis

Table 9. Amazon Cloud Advertising Product and Solutions

Table 10. Amazon Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 11. Salesforce Corporate Information, Location and Competitors

Table 12. Salesforce Cloud Advertising Major Business

Table 13. Salesforce Cloud Advertising Total Revenue (USD Million) (2018-2019)

Table 14. Salesforce SWOT Analysis

Table 15. Salesforce Cloud Advertising Product and Solutions

Table 16. Salesforce Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 17. Rackspace Corporate Information, Location and Competitors

Table 18. Rackspace Cloud Advertising Major Business

Table 19. Rackspace Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 20. Rackspace SWOT Analysis

Table 21. Rackspace Cloud Advertising Product and Solutions

Table 22. Rackspace Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 23. Oracle Corporate Information, Location and Competitors

Table 24. Oracle Cloud Advertising Major Business

Table 25. Oracle Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 26. Oracle SWOT Analysis

Table 27. Oracle Cloud Advertising Product and Solutions

Table 28. Oracle Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 29. Viant Technology Corporate Information, Location and Competitors

Table 30. Viant Technology Cloud Advertising Major Business

Table 31. Viant Technology Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 32. Viant Technology SWOT Analysis

Table 33. Viant Technology Cloud Advertising Product and Solutions

Table 34. Viant Technology Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 35. Google Corporate Information, Location and Competitors

Table 36. Google Cloud Advertising Major Business

Table 37. Google Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 38. Google SWOT Analysis

Table 39. Google Cloud Advertising Product and Solutions

Table 40. Google Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 41. Imagine Communications Corporate Information, Location and Competitors

Table 42. Imagine Communications Cloud Advertising Major Business

Table 43. Imagine Communications Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 44. Imagine Communications SWOT Analysis

Table 45. Imagine Communications Cloud Advertising Product and Solutions

Table 46. Imagine Communications Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 47. Adobe Systems Corporate Information, Location and Competitors

Table 48. Adobe Systems Cloud Advertising Major Business

Table 49. Adobe Systems Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 50. Adobe Systems SWOT Analysis

Table 51. Adobe Systems Cloud Advertising Product and Solutions

Table 52. Adobe Systems Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 53. IBM Corporate Information, Location and Competitors

Table 54. IBM Cloud Advertising Major Business

Table 55. IBM Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 56. IBM SWOT Analysis

Table 57. IBM Cloud Advertising Product and Solutions

Table 58. IBM Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 59. Marin Software Corporate Information, Location and Competitors

Table 60. Marin Software Cloud Advertising Major Business

Table 61. Marin Software Cloud Advertising Total Revenue (USD Million) (2017-2018)

Table 62. Marin Software SWOT Analysis

Table 63. Marin Software Cloud Advertising Product and Solutions

Table 64. Marin Software Cloud Advertising Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 65. Global Cloud Advertising Revenue (Million USD) by Players (2015-2020)

Table 66. Global Cloud Advertising Revenue Share by Players (2015-2020)

Table 67. Global Cloud Advertising Revenue (Million USD) by Regions (2015-2020)

Table 68. Global Cloud Advertising Revenue Market Share by Regions (2015-2020)

Table 69. North America Cloud Advertising Revenue by Countries (2015-2020)

Table 70. North America Cloud Advertising Revenue Market Share by Countries (2015-2020)

Table 71. Europe Cloud Advertising Revenue (Million USD) by Countries (2015-2020)

Table 72. Asia-Pacific Cloud Advertising Revenue (Million USD) by Countries (2015-2020)

Table 73. South America Cloud Advertising Revenue by Countries (2015-2020)

Table 74. South America Cloud Advertising Revenue Market Share by Countries (2015-2020)

Table 75. Middle East and Africa Cloud Advertising Revenue (Million USD) by Countries (2015-2020)

Table 76. Middle East and Africa Cloud Advertising Revenue Market Share by Countries (2015-2020)

Table 77. Global Cloud Advertising Revenue (Million USD) by Type (2015-2020)

Table 78. Global Cloud Advertising Revenue Share by Type (2015-2020)

Table 79. Global Cloud Advertising Revenue Forecast by Type (2021-2025)

Table 80. Global Cloud Advertising Revenue by Application (2015-2020)

Table 81. Global Cloud Advertising Revenue Share by Application (2015-2020)

Table 82. Global Cloud Advertising Revenue Forecast by Application (2021-2025)

Table 83. Global Cloud Advertising Revenue (Million USD) Forecast by Regions (2021-2025)

List of Figures

Figure 1. Cloud Advertising Picture

Figure 2. Global Cloud Advertising Revenue Market Share by Type in 2019

Figure 3. Cross Channel Picture

Figure 4. End-to-end Picture

Figure 5. Others Picture

Figure 6. Cloud Advertising Revenue Market Share by Application in 2019

Figure 7. Retail Picture

Figure 8. Media and Entertainment Picture

Figure 9. IT and Telecom Picture

Figure 10. BFSI Picture

Figure 11. Government Picture

Figure 12. Other End Users (Education, Healthcare, Manufacturing) Picture

Figure 13. Global Cloud Advertising Revenue (USD Million) and Growth Rate (2015-2025)

Figure 14. North America Cloud Advertising Revenue (Million USD) and Growth Rate (2015-2025)

Figure 15. Europe Cloud Advertising Revenue (Million USD) and Growth Rate (2015-2025)

Figure 16. Asia-Pacific Cloud Advertising Revenue (Million USD) and Growth Rate (2015-2025)

Figure 17. South America Cloud Advertising Revenue (Million USD) and Growth Rate (2015-2025)

Figure 18. Middle East and Africa Cloud Advertising Revenue (Million USD) and Growth Rate (2015-2025)

Figure 19. Global Cloud Advertising Revenue (Million USD) and Growth Rate (2015-2025)

Figure 20. Global Cloud Advertising Revenue Share by Players in 2019

Figure 21. Global Top 5 Players Cloud Advertising Revenue Market Share in 2019

Figure 22. Global Top 10 Players Cloud Advertising Revenue Market Share in 2019

Figure 23. Key Players Market Share Trend

Figure 24. Global Cloud Advertising Revenue (Million USD) and Growth Rate (%) (2015-2020)

Figure 25. Global Cloud Advertising Revenue Market Share by Regions (2015-2020)

Figure 26. Global Cloud Advertising Revenue Market Share by Regions in 2018

Figure 27. North America Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 28. Europe Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 29. Asia-Pacific Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 30. South America Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 31. Middle East and Africa Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 32. North America Cloud Advertising Revenue Market Share by Countries (2015-2020)

Figure 33. North America Cloud Advertising Revenue Market Share by Countries in 2019

Figure 34. USA Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 35. Canada Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 36. Mexico Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 37. Europe Cloud Advertising Revenue Market Share by Countries (2015-2020)

Figure 38. Europe Cloud Advertising Revenue Market Share by Countries in 2019

Figure 39. Germany Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 40. UK Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 41. France Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 42. Russia Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 43. Italy Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 44. Asia-Pacific Cloud Advertising Revenue Market Share by Countries (2015-2020)

Figure 45. Asia-Pacific Cloud Advertising Revenue Market Share by Countries in 2019

Figure 46. China Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 47. Japan Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 48. Korea Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 49. India Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 50. Southeast Asia Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 51. South America Cloud Advertising Revenue Market Share by Countries (2015-2020)

Figure 52. South America Cloud Advertising Revenue Market Share by Countries in 2019

Figure 53. Brazil Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 54. Argentina Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 55. Middle East and Africa Cloud Advertising Revenue Market Share by Countries (2015-2020)

Figure 56. Middle East and Africa Cloud Advertising Revenue Market Share by Countries in 2019

Figure 57. Saudi Arabia Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 58. UAE Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 59. Egypt Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 60. South Africa Cloud Advertising Revenue and Growth Rate (2015-2020)

Figure 61. Global Cloud Advertising Revenue Share by Type (2015-2020)

Figure 62. Global Cloud Advertising Revenue Share by Type in 2019

Figure 63. Global Cloud Advertising Market Share Forecast by Type (2021-2025)

Figure 64. Global Cross Channel Revenue Growth Rate (2015-2020)

Figure 65. Global End-to-end Revenue Growth Rate (2015-2020)

Figure 66. Global Others Revenue Growth Rate (2015-2020)

Figure 67. Global Cloud Advertising Revenue Share by Application (2015-2020)

Figure 68. Global Cloud Advertising Revenue Share by Application in 2019

Figure 69. Global Cloud Advertising Market Share Forecast by Application (2021-2025)

Figure 70. Global Retail Revenue Growth Rate (2015-2020)

Figure 71. Global Media and Entertainment Revenue Growth Rate (2015-2020)

Figure 72. Global IT and Telecom Revenue Growth Rate (2015-2020)

Figure 73. Global BFSI Revenue Growth Rate (2015-2020)

Figure 74. Global Government Revenue Growth Rate (2015-2020)

Figure 75. Global Other End Users (Education, Healthcare, Manufacturing) Revenue Growth Rate (2015-2020)

Figure 76. Global Cloud Advertising Revenue (Million USD) and Growth Rate Forecast (2021-2025)

Figure 77. Global Cloud Advertising Revenue (Million USD) Forecast by Regions (2021-2025)

Figure 78. Global Cloud Advertising Revenue Market Share Forecast by Regions (2021-2025)

Figure 79. North America Cloud Advertising Revenue Market Forecast (2021-2025)

Figure 80. Europe Cloud Advertising Revenue Market Forecast (2021-2025)

Figure 81. Asia-Pacific Cloud Advertising Revenue Market Forecast (2021-2025)

Figure 82. South America Cloud Advertising Revenue Market Forecast (2021-2025)

Figure 83. Middle East and Africa Cloud Advertising Revenue Market Forecast (2021-2025)

Figure 84. Sales Channel: Direct Channel vs Indirect Channel

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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