Global Account-Based Marketing (ABM) Market 2020 by Company, Regions, Type and Application, Forecast to 2025

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Market Overview

The global Account-Based Marketing (ABM) market size is expected to gain market growth in the forecast period of 2020 to 2025, with a CAGR of xx% in the forecast period of 2020 to 2025 and will expected to reach USD xx million by 2025, from USD xx million in 2019.

The Account-Based Marketing (ABM) market report provides a detailed analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, impact of domestic and global market players, value chain optimization, trade regulations, recent developments, opportunities analysis, strategic market growth analysis, product launches, area marketplace expanding, and technological innovations.

Market segmentation

Account-Based Marketing (ABM) market is split by Type and by Application. For the period 2015-2025, the growth among segments provide accurate calculations and forecasts for sales by Type and by Application in terms of volume and value. This analysis can help you expand your business by targeting qualified niche markets.

By Type, Account-Based Marketing (ABM) market has been segmented into:

Strategic ABM

ABM Lite

Programmatic ABM

By Application, Account-Based Marketing (ABM) has been segmented into:

Small and Medium-sized Enterprises (SMEs)

Large Enterprises

Regions and Countries Level Analysis

Regional analysis is another highly comprehensive part of the research and analysis study of the global Account-Based Marketing (ABM) market presented in the report. This section sheds light on the sales growth of different regional and country-level Account-Based Marketing (ABM) markets. For the historical and forecast period 2015 to 2025, it provides detailed and accurate country-wise volume analysis and region-wise market size analysis of the global Account-Based Marketing (ABM) market.

The report offers in-depth assessment of the growth and other aspects of the Account-Based Marketing (ABM) market in important countries (regions), including:

North America (United States, Canada and Mexico)

Europe (Germany, France, UK, Russia and Italy)

Asia-Pacific (China, Japan, Korea, India, Southeast Asia and Australia)

South America (Brazil, Argentina, Colombia)

Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)

Competitive Landscape and Account-Based Marketing (ABM) Market Share Analysis

Account-Based Marketing (ABM) competitive landscape provides details by vendors, including company overview, company total revenue (financials), market potential, global presence, Account-Based Marketing (ABM) sales and revenue generated, market share, price, production sites and facilities, SWOT analysis, product launch. For the period 2015-2020, this study provides the Account-Based Marketing (ABM) sales, revenue and market share for each player covered in this report.

The major players covered in Account-Based Marketing (ABM) are:

Demandbase

Drift

Act-On Software

InsideView

Celsius GKK International

6Sense

Evergage

Albacross

AdDaptive Intelligence

Engagio

Kwanzoo

Marketo

HubSpot

Radius Intelligence

Lattice Engines

Jabmo

Integrate

MRP

Madison Logic

Iterable

Table of Contents

1 Account-Based Marketing (ABM) Market Overview

1.1 Product Overview and Scope of Account-Based Marketing (ABM)

1.2 Classification of Account-Based Marketing (ABM) by Type

1.2.1 Global Account-Based Marketing (ABM) Revenue by Type: 2015 VS 2019 VS 2025

1.2.2 Global Account-Based Marketing (ABM) Revenue Market Share by Type in 2019

1.2.3 Strategic ABM

1.2.4 ABM Lite

1.2.5 Programmatic ABM

1.3 Global Account-Based Marketing (ABM) Market by Application

1.3.1 Overview: Global Account-Based Marketing (ABM) Revenue by Application: 2015 VS 2019 VS 2025

1.3.2 Small and Medium-sized Enterprises (SMEs)

1.3.3 Large Enterprises

1.4 Global Account-Based Marketing (ABM) Market by Regions

1.4.1 Global Account-Based Marketing (ABM) Market Size by Regions: 2015 VS 2019 VS 2025

1.4.2 Global Market Size of Account-Based Marketing (ABM) (2015-2025)

1.4.3 North America (USA, Canada and Mexico) Account-Based Marketing (ABM) Status and Prospect (2015-2025)

1.4.4 Europe (Germany, France, UK, Russia and Italy) Account-Based Marketing (ABM) Status and Prospect (2015-2025)

1.4.5 Asia-Pacific (China, Japan, Korea, India and Southeast Asia) Account-Based Marketing (ABM) Status and Prospect (2015-2025)

1.4.6 South America (Brazil, Argentina, Colombia) Account-Based Marketing (ABM) Status and Prospect (2015-2025)

1.4.7 Middle East & Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) Account-Based Marketing (ABM) Status and Prospect (2015-2025)

2 Company Profiles

2.1 Demandbase

2.1.1 Demandbase Details

2.1.2 Demandbase Major Business and Total Revenue (Financial Highlights) Analysis

2.1.3 Demandbase SWOT Analysis

2.1.4 Demandbase Product and Services

2.1.5 Demandbase Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.2 Drift

2.2.1 Drift Details

2.2.2 Drift Major Business and Total Revenue (Financial Highlights) Analysis

2.2.3 Drift SWOT Analysis

2.2.4 Drift Product and Services

2.2.5 Drift Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.3 Act-On Software

2.3.1 Act-On Software Details

2.3.2 Act-On Software Major Business and Total Revenue (Financial Highlights) Analysis

2.3.3 Act-On Software SWOT Analysis

2.3.4 Act-On Software Product and Services

2.3.5 Act-On Software Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.4 InsideView

2.4.1 InsideView Details

2.4.2 InsideView Major Business and Total Revenue (Financial Highlights) Analysis

2.4.3 InsideView SWOT Analysis

2.4.4 InsideView Product and Services

2.4.5 InsideView Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.5 Celsius GKK International

2.5.1 Celsius GKK International Details

2.5.2 Celsius GKK International Major Business and Total Revenue (Financial Highlights) Analysis

2.5.3 Celsius GKK International SWOT Analysis

2.5.4 Celsius GKK International Product and Services

2.5.5 Celsius GKK International Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.6 6Sense

2.6.1 6Sense Details

2.6.2 6Sense Major Business and Total Revenue (Financial Highlights) Analysis

2.6.3 6Sense SWOT Analysis

2.6.4 6Sense Product and Services

2.6.5 6Sense Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.7 Evergage

2.7.1 Evergage Details

2.7.2 Evergage Major Business and Total Revenue (Financial Highlights) Analysis

2.7.3 Evergage SWOT Analysis

2.7.4 Evergage Product and Services

2.7.5 Evergage Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.8 Albacross

2.8.1 Albacross Details

2.8.2 Albacross Major Business and Total Revenue (Financial Highlights) Analysis

2.8.3 Albacross SWOT Analysis

2.8.4 Albacross Product and Services

2.8.5 Albacross Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.9 AdDaptive Intelligence

2.9.1 AdDaptive Intelligence Details

2.9.2 AdDaptive Intelligence Major Business and Total Revenue (Financial Highlights) Analysis

2.9.3 AdDaptive Intelligence SWOT Analysis

2.9.4 AdDaptive Intelligence Product and Services

2.9.5 AdDaptive Intelligence Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.10 Engagio

2.10.1 Engagio Details

2.10.2 Engagio Major Business and Total Revenue (Financial Highlights) Analysis

2.10.3 Engagio SWOT Analysis

2.10.4 Engagio Product and Services

2.10.5 Engagio Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.11 Kwanzoo

2.11.1 Kwanzoo Details

2.11.2 Kwanzoo Major Business and Total Revenue (Financial Highlights) Analysis

2.11.3 Kwanzoo SWOT Analysis

2.11.4 Kwanzoo Product and Services

2.11.5 Kwanzoo Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.12 Marketo

2.12.1 Marketo Details

2.12.2 Marketo Major Business and Total Revenue (Financial Highlights) Analysis

2.12.3 Marketo SWOT Analysis

2.12.4 Marketo Product and Services

2.12.5 Marketo Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.13 HubSpot

2.13.1 HubSpot Details

2.13.2 HubSpot Major Business and Total Revenue (Financial Highlights) Analysis

2.13.3 HubSpot SWOT Analysis

2.13.4 HubSpot Product and Services

2.13.5 HubSpot Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.14 Radius Intelligence

2.14.1 Radius Intelligence Details

2.14.2 Radius Intelligence Major Business and Total Revenue (Financial Highlights) Analysis

2.14.3 Radius Intelligence SWOT Analysis

2.14.4 Radius Intelligence Product and Services

2.14.5 Radius Intelligence Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.15 Lattice Engines

2.15.1 Lattice Engines Details

2.15.2 Lattice Engines Major Business and Total Revenue (Financial Highlights) Analysis

2.15.3 Lattice Engines SWOT Analysis

2.15.4 Lattice Engines Product and Services

2.15.5 Lattice Engines Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.16 Jabmo

2.16.1 Jabmo Details

2.16.2 Jabmo Major Business and Total Revenue (Financial Highlights) Analysis

2.16.3 Jabmo SWOT Analysis

2.16.4 Jabmo Product and Services

2.16.5 Jabmo Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.17 Integrate

2.17.1 Integrate Details

2.17.2 Integrate Major Business and Total Revenue (Financial Highlights) Analysis

2.17.3 Integrate SWOT Analysis

2.17.4 Integrate Product and Services

2.17.5 Integrate Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.18 MRP

2.18.1 MRP Details

2.18.2 MRP Major Business and Total Revenue (Financial Highlights) Analysis

2.18.3 MRP SWOT Analysis

2.18.4 MRP Product and Services

2.18.3 MRP Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.19 Madison Logic

2.19.1 Madison Logic Details

2.19.2 Madison Logic Major Business and Total Revenue (Financial Highlights) Analysis

2.19.3 Madison Logic SWOT Analysis

2.19.4 Madison Logic Product and Services

2.19.5 Madison Logic Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

2.20 Iterable

2.20.1 Iterable Details

2.20.2 Iterable Major Business and Total Revenue (Financial Highlights) Analysis

2.20.3 Iterable SWOT Analysis

2.20.4 Iterable Product and Services

2.20.5 Iterable Account-Based Marketing (ABM) Revenue, Gross Margin and Market Share (2018-2019)

3 Market Competition, by Players

3.1 Global Account-Based Marketing (ABM) Revenue and Share by Players (2015-2020)

3.2 Market Concentration Rate

3.2.1 Top 5 Account-Based Marketing (ABM) Players Market Share

3.2.2 Top 10 Account-Based Marketing (ABM) Players Market Share

3.3 Market Competition Trend

4 Market Size by Regions

4.1 Global Account-Based Marketing (ABM) Revenue and Market Share by Regions

4.2 North America Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

4.3 Europe Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

4.4 Asia-Pacific Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

4.5 South America Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

4.6 Middle East & Africa Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

5 North America Account-Based Marketing (ABM) Revenue by Countries

5.1 North America Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

5.2 USA Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

5.3 Canada Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

5.4 Mexico Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

6 Europe Account-Based Marketing (ABM) Revenue by Countries

6.1 Europe Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

6.2 Germany Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

6.3 UK Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

6.4 France Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

6.5 Russia Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

6.6 Italy Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

7 Asia-Pacific Account-Based Marketing (ABM) Revenue by Countries

7.1 Asia-Pacific Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

7.2 China Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

7.3 Japan Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

7.4 Korea Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

7.5 India Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

7.6 Southeast Asia Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

8 South America Account-Based Marketing (ABM) Revenue by Countries

8.1 South America Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

8.2 Brazil Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

8.3 Argentina Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

9 Middle East & Africa Revenue Account-Based Marketing (ABM) by Countries

9.1 Middle East & Africa Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

9.2 Saudi Arabia Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

9.3 UAE Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

9.4 Egypt Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

9.5 South Africa Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

10 Market Size Segment by Type

10.1 Global Account-Based Marketing (ABM) Revenue and Market Share by Type (2015-2020)

10.2 Global Account-Based Marketing (ABM) Market Forecast by Type (2019-2024)

10.3 Strategic ABM Revenue Growth Rate (2015-2025)

10.4 ABM Lite Revenue Growth Rate (2015-2025)

10.5 Programmatic ABM Revenue Growth Rate (2015-2025)

11 Global Account-Based Marketing (ABM) Market Segment by Application

11.1 Global Account-Based Marketing (ABM) Revenue Market Share by Application (2015-2020)

11.2 Account-Based Marketing (ABM) Market Forecast by Application (2019-2024)

11.3 Small and Medium-sized Enterprises (SMEs) Revenue Growth (2015-2020)

11.4 Large Enterprises Revenue Growth (2015-2020)

12 Global Account-Based Marketing (ABM) Market Size Forecast (2021-2025)

12.1 Global Account-Based Marketing (ABM) Market Size Forecast (2021-2025)

12.2 Global Account-Based Marketing (ABM) Market Forecast by Regions (2021-2025)

12.3 North America Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

12.4 Europe Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

12.5 Asia-Pacific Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

12.6 South America Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

12.7 Middle East & Africa Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

13 Research Findings and Conclusion

14 Appendix

14.1 Methodology

14.2 Data Source

14.3 Disclaimer

14.4 About US


List of Tables

Table 1. Global Account-Based Marketing (ABM) Revenue (USD Million) by Type: 2015 VS 2019 VS 2025

Table 2. Breakdown of Account-Based Marketing (ABM) by Company Type (Tier 1, Tier 2 and Tier 3)

Table 3. Global Account-Based Marketing (ABM) Revenue (USD Million) by Application: 2015 VS 2019 VS 2025

Table 4. Global Market Account-Based Marketing (ABM) Revenue (Million USD) Comparison by Regions 2015-2025

Table 5. Demandbase Corporate Information, Location and Competitors

Table 6. Demandbase Account-Based Marketing (ABM) Major Business

Table 7. Demandbase Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 8. Demandbase SWOT Analysis

Table 9. Demandbase Account-Based Marketing (ABM) Product and Solutions

Table 10. Demandbase Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 11. Drift Corporate Information, Location and Competitors

Table 12. Drift Account-Based Marketing (ABM) Major Business

Table 13. Drift Account-Based Marketing (ABM) Total Revenue (USD Million) (2018-2019)

Table 14. Drift SWOT Analysis

Table 15. Drift Account-Based Marketing (ABM) Product and Solutions

Table 16. Drift Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 17. Act-On Software Corporate Information, Location and Competitors

Table 18. Act-On Software Account-Based Marketing (ABM) Major Business

Table 19. Act-On Software Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 20. Act-On Software SWOT Analysis

Table 21. Act-On Software Account-Based Marketing (ABM) Product and Solutions

Table 22. Act-On Software Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 23. InsideView Corporate Information, Location and Competitors

Table 24. InsideView Account-Based Marketing (ABM) Major Business

Table 25. InsideView Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 26. InsideView SWOT Analysis

Table 27. InsideView Account-Based Marketing (ABM) Product and Solutions

Table 28. InsideView Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 29. Celsius GKK International Corporate Information, Location and Competitors

Table 30. Celsius GKK International Account-Based Marketing (ABM) Major Business

Table 31. Celsius GKK International Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 32. Celsius GKK International SWOT Analysis

Table 33. Celsius GKK International Account-Based Marketing (ABM) Product and Solutions

Table 34. Celsius GKK International Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 35. 6Sense Corporate Information, Location and Competitors

Table 36. 6Sense Account-Based Marketing (ABM) Major Business

Table 37. 6Sense Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 38. 6Sense SWOT Analysis

Table 39. 6Sense Account-Based Marketing (ABM) Product and Solutions

Table 40. 6Sense Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 41. Evergage Corporate Information, Location and Competitors

Table 42. Evergage Account-Based Marketing (ABM) Major Business

Table 43. Evergage Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 44. Evergage SWOT Analysis

Table 45. Evergage Account-Based Marketing (ABM) Product and Solutions

Table 46. Evergage Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 47. Albacross Corporate Information, Location and Competitors

Table 48. Albacross Account-Based Marketing (ABM) Major Business

Table 49. Albacross Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 50. Albacross SWOT Analysis

Table 51. Albacross Account-Based Marketing (ABM) Product and Solutions

Table 52. Albacross Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 53. AdDaptive Intelligence Corporate Information, Location and Competitors

Table 54. AdDaptive Intelligence Account-Based Marketing (ABM) Major Business

Table 55. AdDaptive Intelligence Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 56. AdDaptive Intelligence SWOT Analysis

Table 57. AdDaptive Intelligence Account-Based Marketing (ABM) Product and Solutions

Table 58. AdDaptive Intelligence Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 59. Engagio Corporate Information, Location and Competitors

Table 60. Engagio Account-Based Marketing (ABM) Major Business

Table 61. Engagio Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 62. Engagio SWOT Analysis

Table 63. Engagio Account-Based Marketing (ABM) Product and Solutions

Table 64. Engagio Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 65. Kwanzoo Corporate Information, Location and Competitors

Table 66. Kwanzoo Account-Based Marketing (ABM) Major Business

Table 67. Kwanzoo Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 68. Kwanzoo SWOT Analysis

Table 69. Kwanzoo Account-Based Marketing (ABM) Product and Solutions

Table 70. Kwanzoo Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 71. Marketo Corporate Information, Location and Competitors

Table 72. Marketo Account-Based Marketing (ABM) Major Business

Table 73. Marketo Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 74. Marketo SWOT Analysis

Table 75. Marketo Account-Based Marketing (ABM) Product and Solutions

Table 76. Marketo Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 77. HubSpot Corporate Information, Location and Competitors

Table 78. HubSpot Account-Based Marketing (ABM) Major Business

Table 79. HubSpot Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 80. HubSpot SWOT Analysis

Table 81. HubSpot Account-Based Marketing (ABM) Product and Solutions

Table 82. HubSpot Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 83. Radius Intelligence Corporate Information, Location and Competitors

Table 84. Radius Intelligence Account-Based Marketing (ABM) Major Business

Table 85. Radius Intelligence Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 86. Radius Intelligence SWOT Analysis

Table 87. Radius Intelligence Account-Based Marketing (ABM) Product and Solutions

Table 88. Radius Intelligence Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 89. Lattice Engines Corporate Information, Location and Competitors

Table 90. Lattice Engines Account-Based Marketing (ABM) Major Business

Table 91. Lattice Engines Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 92. Lattice Engines SWOT Analysis

Table 93. Lattice Engines Account-Based Marketing (ABM) Product and Solutions

Table 94. Lattice Engines Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 95. Jabmo Corporate Information, Location and Competitors

Table 96. Jabmo Account-Based Marketing (ABM) Major Business

Table 97. Jabmo Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 98. Jabmo SWOT Analysis

Table 99. Jabmo Account-Based Marketing (ABM) Product and Solutions

Table 100. Jabmo Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 101. Integrate Corporate Information, Location and Competitors

Table 102. Integrate Account-Based Marketing (ABM) Major Business

Table 103. Integrate Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 104. Integrate SWOT Analysis

Table 105. Integrate Account-Based Marketing (ABM) Product and Solutions

Table 106. Integrate Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 107. MRP Account-Based Marketing (ABM) Type and Application

Table 108. MRP Account-Based Marketing (ABM) Major Business

Table 109. MRP Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 110. MRP SWOT Analysis

Table 111. MRP Account-Based Marketing (ABM) Product and Solutions

Table 112. MRP Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 113. Madison Logic Corporate Information, Location and Competitors

Table 114. Madison Logic Account-Based Marketing (ABM) Major Business

Table 115. Madison Logic Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 116. Madison Logic SWOT Analysis

Table 117. Madison Logic Account-Based Marketing (ABM) Product and Solutions

Table 118. Madison Logic Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 119. Iterable Corporate Information, Location and Competitors

Table 120. Iterable Account-Based Marketing (ABM) Major Business

Table 121. Iterable Account-Based Marketing (ABM) Total Revenue (USD Million) (2017-2018)

Table 122. Iterable SWOT Analysis

Table 123. Iterable Account-Based Marketing (ABM) Product and Solutions

Table 124. Iterable Account-Based Marketing (ABM) Revenue (USD Million), Gross Margin and Market Share (2018-2019)

Table 125. Global Account-Based Marketing (ABM) Revenue (Million USD) by Players (2015-2020)

Table 126. Global Account-Based Marketing (ABM) Revenue Share by Players (2015-2020)

Table 127. Global Account-Based Marketing (ABM) Revenue (Million USD) by Regions (2015-2020)

Table 128. Global Account-Based Marketing (ABM) Revenue Market Share by Regions (2015-2020)

Table 129. North America Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

Table 130. North America Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Table 131. Europe Account-Based Marketing (ABM) Revenue (Million USD) by Countries (2015-2020)

Table 132. Asia-Pacific Account-Based Marketing (ABM) Revenue (Million USD) by Countries (2015-2020)

Table 133. South America Account-Based Marketing (ABM) Revenue by Countries (2015-2020)

Table 134. South America Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Table 135. Middle East and Africa Account-Based Marketing (ABM) Revenue (Million USD) by Countries (2015-2020)

Table 136. Middle East and Africa Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Table 137. Global Account-Based Marketing (ABM) Revenue (Million USD) by Type (2015-2020)

Table 138. Global Account-Based Marketing (ABM) Revenue Share by Type (2015-2020)

Table 139. Global Account-Based Marketing (ABM) Revenue Forecast by Type (2021-2025)

Table 140. Global Account-Based Marketing (ABM) Revenue by Application (2015-2020)

Table 141. Global Account-Based Marketing (ABM) Revenue Share by Application (2015-2020)

Table 142. Global Account-Based Marketing (ABM) Revenue Forecast by Application (2021-2025)

Table 143. Global Account-Based Marketing (ABM) Revenue (Million USD) Forecast by Regions (2021-2025)

List of Figures

Figure 1. Account-Based Marketing (ABM) Picture

Figure 2. Global Account-Based Marketing (ABM) Revenue Market Share by Type in 2019

Figure 3. Strategic ABM Picture

Figure 4. ABM Lite Picture

Figure 5. Programmatic ABM Picture

Figure 6. Account-Based Marketing (ABM) Revenue Market Share by Application in 2019

Figure 7. Small and Medium-sized Enterprises (SMEs) Picture

Figure 8. Large Enterprises Picture

Figure 9. Global Account-Based Marketing (ABM) Revenue (USD Million) and Growth Rate (2015-2025)

Figure 10. North America Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (2015-2025)

Figure 11. Europe Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (2015-2025)

Figure 12. Asia-Pacific Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (2015-2025)

Figure 13. South America Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (2015-2025)

Figure 14. Middle East and Africa Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (2015-2025)

Figure 15. Global Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (2015-2025)

Figure 16. Global Account-Based Marketing (ABM) Revenue Share by Players in 2019

Figure 17. Global Top 5 Players Account-Based Marketing (ABM) Revenue Market Share in 2019

Figure 18. Global Top 10 Players Account-Based Marketing (ABM) Revenue Market Share in 2019

Figure 19. Key Players Market Share Trend

Figure 20. Global Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate (%) (2015-2020)

Figure 21. Global Account-Based Marketing (ABM) Revenue Market Share by Regions (2015-2020)

Figure 22. Global Account-Based Marketing (ABM) Revenue Market Share by Regions in 2018

Figure 23. North America Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 24. Europe Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 25. Asia-Pacific Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 26. South America Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 27. Middle East and Africa Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 28. North America Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Figure 29. North America Account-Based Marketing (ABM) Revenue Market Share by Countries in 2019

Figure 30. USA Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 31. Canada Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 32. Mexico Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 33. Europe Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Figure 34. Europe Account-Based Marketing (ABM) Revenue Market Share by Countries in 2019

Figure 35. Germany Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 36. UK Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 37. France Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 38. Russia Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 39. Italy Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 40. Asia-Pacific Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Figure 41. Asia-Pacific Account-Based Marketing (ABM) Revenue Market Share by Countries in 2019

Figure 42. China Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 43. Japan Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 44. Korea Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 45. India Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 46. Southeast Asia Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 47. South America Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Figure 48. South America Account-Based Marketing (ABM) Revenue Market Share by Countries in 2019

Figure 49. Brazil Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 50. Argentina Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 51. Middle East and Africa Account-Based Marketing (ABM) Revenue Market Share by Countries (2015-2020)

Figure 52. Middle East and Africa Account-Based Marketing (ABM) Revenue Market Share by Countries in 2019

Figure 53. Saudi Arabia Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 54. UAE Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 55. Egypt Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 56. South Africa Account-Based Marketing (ABM) Revenue and Growth Rate (2015-2020)

Figure 57. Global Account-Based Marketing (ABM) Revenue Share by Type (2015-2020)

Figure 58. Global Account-Based Marketing (ABM) Revenue Share by Type in 2019

Figure 59. Global Account-Based Marketing (ABM) Market Share Forecast by Type (2021-2025)

Figure 60. Global Strategic ABM Revenue Growth Rate (2015-2020)

Figure 61. Global ABM Lite Revenue Growth Rate (2015-2020)

Figure 62. Global Programmatic ABM Revenue Growth Rate (2015-2020)

Figure 63. Global Account-Based Marketing (ABM) Revenue Share by Application (2015-2020)

Figure 64. Global Account-Based Marketing (ABM) Revenue Share by Application in 2019

Figure 65. Global Account-Based Marketing (ABM) Market Share Forecast by Application (2021-2025)

Figure 66. Global Small and Medium-sized Enterprises (SMEs) Revenue Growth Rate (2015-2020)

Figure 67. Global Large Enterprises Revenue Growth Rate (2015-2020)

Figure 68. Global Account-Based Marketing (ABM) Revenue (Million USD) and Growth Rate Forecast (2021-2025)

Figure 69. Global Account-Based Marketing (ABM) Revenue (Million USD) Forecast by Regions (2021-2025)

Figure 70. Global Account-Based Marketing (ABM) Revenue Market Share Forecast by Regions (2021-2025)

Figure 71. North America Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

Figure 72. Europe Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

Figure 73. Asia-Pacific Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

Figure 74. South America Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

Figure 75. Middle East and Africa Account-Based Marketing (ABM) Revenue Market Forecast (2021-2025)

Figure 76. Sales Channel: Direct Channel vs Indirect Channel

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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