Electric Fan Market by Product Type (Table Fans, Ceiling Fans, Exhaust Fans, and Pedestal Fans), Application (Industrial Use, Household Use, and Commercial Use), Distribution Channel (Direct Sales, Store-Based Retailing, and Non-Store-Based Retailing), Region, Global Industry Analysis, Market Size, Share, Growth, Trends, and Forecast 2023 to 2032

  • Publish Date: May, 2023
  • Report ID: 420286
  • Category: Consumer Goods
  • Pages: 236
$4700

The electric fan market is expected to grow from USD 8 billion in 2022 to USD 17.27 billion by 2032, at a CAGR of 8% during the forecast period 2023-2032.

An electric fan is a device that uses an electric motor to spin the blades to create airflow. When switched on, current passes through the coils, and the hub rotates due to electromagnetic induction, thus spinning the blades. Fans create a flow of air that fulfils multiple purposes like cooling room, people, drying, ventilation, cooling transmissions, machines, gears, venting out toxic byproducts, heating, air conditioning etc. The fans' size and flow direction depend on the type of usage intended for it. They are heavily used in homes and industries. They are further classified into centrifugal and axial flow. The capacities can range from 100 to 500,000 cubic feet per minute.

The population's expanding disposable income has raised the demand for consumer durables. The market has also embraced the expanding innovation in electric fans to boost sales. Reasonable costs complement the increased demand for electric fans, many brands and product choices, and accessibility. Modern electric fans have more features, given the technological advancements and product innovations. New shapes, sizes, materials and colours that have been scientifically proven to offer better service or air circulation are being offered in the market, contributing to the global electric fan market's growth and development in the forecast period. The increasing disposable income and decreasing costs of air conditioners have contributed to their rising demand in the market, which will negatively affect the growth of electric fans.

This study comprehensively analyses the product type, application, distribution channel and region. The type segment includes table fans, ceiling fans, exhaust fans, and pedestal fans. Ceiling fans were the leading type segment in 2022. they are highly effective and affordable means for improving air ventilation. They cool down room temperatures and are also useful for warm air circulation during winter. The effectiveness, accessibility and affordability drive the segment's growth. The application segment includes industrial use, household use, and commercial use. The household use segment was the leading application segment in 2022. these fans are ideal for households, given their compact size, flexibility, choices and prices. The distribution channel includes direct sales, store-based retailing, and non-store-based retailing. The store-based retailing will be the leading distribution channel segment in 2022. retail stores offer a wide variety of products from a range of brands and experts who help consumers choose the product that meets their needs. Their stores have a wide network area, making them accessible to consumers. After-sales services of store-based retailing also contribute to their dominance in the market.

The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. Asia Pacific is leading the regional segment. Due to the region's sizable demography and growing consumer desire for durable products, the Asia Pacific now dominates the electric fan industry. Most of the countries are in tropical regions, which facilitates the demand for cooling systems. Electric fans are affordable and eco-friendly compared to air conditioners which are ideal for the middle-class population of the developing countries in the region.

Some notable players in the electric fan market are Casablanca Fan Company, Crompton Greaves Consumer Electricals Ltd., Fanimation, Inc., Hartzell Fan, Inc., Hunter Fan Company, Inc., Lau Industries, Inc., Minka Lighting, Inc., Monte Carlo Fan Company, Orient Electric Ltd., Westinghouse Electric Corporation etc.

Electric Fan Market Analysis and Forecast, Product Type

  • Table Fans
  • Ceiling Fans
  • Exhaust Fans
  • Pedestal Fans

Electric Fan Market Analysis and Forecast, Application

  • Industrial Use
  • Household Use
  • Commercial Use

Electric Fan Market Analysis and Forecast, Distribution Channel

  • Direct Sales
  • Store-Based Retailing
  • Non-Store-Based Retailing

Electric Fan Market Analysis and Forecast, Region

  • North America
    • The U.S.
    • Canada
    • Mexico
  • Europe
    • Germany
    • France
    • Sweden
    • Netherland
    • The U.K.
    • Italy
    • Spain
    • Turkey
    • Switzerland
    • Belgium
    • Rest Of Europe
  • Asia-Pacific
    • Japan
    • China
    • India
    • South Korea
    • Australia
    • Singapore
    • Malaysia
    • Thailand
    • Indonesia
    • Philippines
    • Rest Of APAC
  • South America
    • Brazil
    • Argentina
    • Peru
    • Colombia
    • Rest Of South America
  • Middle East and Africa
    • UAE
    • Saudi Arabia
    • Egypt
    • Nigeria
    • South Africa
    • Rest Of MEA

Report Description:

  • The base year for the study has been considered 2022,  historic year 2019 to 2021, the forecast period considered is from 2023 to 2032.
  • The study delivers a comprehensive analysis of the global market for all segments and region
  • The report offers an in-depth analysis of driving factors, opportunities, and restraints for gaining the key insight of the market. The report emphasizes all the key trends that play a vital role in the enlargement of the market from 2023 to 2032.
  • Porter's Five Forces model is used in order to recognize the competitive scenario in the market. This report incorporates the industry analysis, which is focused on providing an extensive view of the market.
  • The study also includes an attractiveness analysis of all segments and regions, which are benchmarked based on their market size, growth rate, and attractiveness in terms of present and future opportunities for understanding the future growth of the market.
  • The report provides a company profile of the key players operating in the market and a comparative analysis based on their business overviews, product offerings, segment market share, regional presence, business strategies, innovations, mergers & acquisitions, recent developments, joint ventures, collaborations, partnerships, SWOT analysis, and key financial information.
  • The market estimates have been evaluated by considering the effect of different political, economic, social, technological and legal factors, which are based on our extensive secondary research, primary research, and in-house databases.

1. Introduction
    1.1. Objectives of the Study
    1.2. Market Definition
    1.3. Research Scope
    1.4. Currency
    1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
    4.1. Porter’s Five Forces Analysis
    4.2. Value Chain Analysis
    4.3. Top Investment Pockets
          4.3.1. Market Attractiveness Analysis by Product Type
          4.3.2. Market Attractiveness Analysis by Application
          4.3.3. Market Attractiveness Analysis by Distribution Channel
          4.3.4. Market Attractiveness Analysis by Region
    4.4. Industry Trends
5. Market Dynamics
    5.1. Market Evaluation
    5.2. Drivers
          5.2.1. The increasing demand for consumer durables
    5.3. Restraints
          5.3.1. The decreasing retail costs of air conditioners
    5.4. Opportunities
          5.4.1. The technological advancements and product innovations
    5.5. Challenges
          5.5.1. The growing preference of air conditioners
6. Global Electric Fan Market Analysis and Forecast, By Product Type
    6.1. Segment Overview
    6.2. Table Fans
    6.3. Ceiling Fans
    6.4. Exhaust Fans
    6.5. Pedestal Fans
7. Global Electric Fan Market Analysis and Forecast, By Application
    7.1. Segment Overview
    7.2. Industrial Use
    7.3. Household Use
    7.4. Commercial Use
8. Global Electric Fan Market Analysis and Forecast, By Distribution Channel
    8.1. Segment Overview
    8.2. Direct Sales
    8.3. Store-Based Retailing
    8.4. Non-Store-Based Retailing
9. Global Electric Fan Market Analysis and Forecast, By Regional Analysis
    9.1. Segment Overview
    9.2. North America
          9.2.1. U.S.
          9.2.2. Canada
          9.2.3. Mexico
    9.3. Europe
          9.3.1. Germany
          9.3.2. France
          9.3.3. U.K.
          9.3.4. Italy
          9.3.5. Spain
    9.4. Asia-Pacific
          9.4.1. Japan
          9.4.2. China
          9.4.3. India
    9.5. South America
          9.5.1. Brazil
    9.6. Middle East and Africa
          9.6.1. UAE
          9.6.2. South Africa
10. Global Electric Fan Market-Competitive Landscape
    10.1. Overview
    10.2. Market Share of Key Players in the Electric Fan Market
          10.2.1. Global Company Market Share
          10.2.2. North America Company Market Share
          10.2.3. Europe Company Market Share
          10.2.4. APAC Company Market Share
    10.3. Competitive Situations and Trends
          10.3.1. Product Launches and Developments
          10.3.2. Partnerships, Collaborations, and Agreements
          10.3.3. Mergers & Acquisitions
          10.3.4. Expansions
11. Company Profiles
    11.1. Casablanca Fan Company
          11.1.1. Business Overview
          11.1.2. Company Snapshot
          11.1.3. Company Market Share Analysis
          11.1.4. Company Product Portfolio
          11.1.5. Recent Developments
          11.1.6. SWOT Analysis
    11.2. Crompton Greaves Consumer Electricals Ltd.
          11.2.1. Business Overview
          11.2.2. Company Snapshot
          11.2.3. Company Market Share Analysis
          11.2.4. Company Product Portfolio
          11.2.5. Recent Developments
          11.2.6. SWOT Analysis
    11.3. Fanimation Inc.
          11.3.1. Business Overview
          11.3.2. Company Snapshot
          11.3.3. Company Market Share Analysis
          11.3.4. Company Product Portfolio
          11.3.5. Recent Developments
          11.3.6. SWOT Analysis
    11.4. Hartzell Fan Inc.
          11.4.1. Business Overview
          11.4.2. Company Snapshot
          11.4.3. Company Market Share Analysis
          11.4.4. Company Product Portfolio
          11.4.5. Recent Developments
          11.4.6. SWOT Analysis
    11.5. Hunter Fan Company Inc.
          11.5.1. Business Overview
          11.5.2. Company Snapshot
          11.5.3. Company Market Share Analysis
          11.5.4. Company Product Portfolio
          11.5.5. Recent Developments
          11.5.6. SWOT Analysis
    11.6. Lau Industries Inc.
          11.6.1. Business Overview
          11.6.2. Company Snapshot
          11.6.3. Company Market Share Analysis
          11.6.4. Company Product Portfolio
          11.6.5. Recent Developments
          11.6.6. SWOT Analysis
    11.7. Minka Lighting Inc.
          11.7.1. Business Overview
          11.7.2. Company Snapshot
          11.7.3. Company Market Share Analysis
          11.7.4. Company Product Portfolio
          11.7.5. Recent Developments
          11.7.6. SWOT Analysis
    11.8. Monte Carlo Fan Company
          11.8.1. Business Overview
          11.8.2. Company Snapshot
          11.8.3. Company Market Share Analysis
          11.8.4. Company Product Portfolio
          11.8.5. Recent Developments
          11.8.6. SWOT Analysis
    11.9. Orient Electric Ltd.
          11.9.1. Business Overview
          11.9.2. Company Snapshot
          11.9.3. Company Market Share Analysis
          11.9.4. Company Product Portfolio
          11.9.5. Recent Developments
          11.9.6. SWOT Analysis
    11.10. Westinghouse Electric Corporation
          11.10.1. Business Overview
          11.10.2. Company Snapshot
          11.10.3. Company Market Share Analysis
          11.10.4. Company Product Portfolio
          11.10.5. Recent Developments
          11.10.6. SWOT Analysis

List of Table

1. Global Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

2. Global Table Fans Electric Fan Market, By Region, 2019-2032 (USD Billion) 

3. Global Ceiling Fans Electric Fan Market, By Region, 2019-2032 (USD Billion) 

4. Global Exhaust Fans Electric Fan Market, By Region, 2019-2032 (USD Billion) 

5. Global Pedestal Fans Electric Fan Market, By Region, 2019-2032 (USD Billion) 

6. Global Electric Fan Market, By Application, 2019-2032 (USD Billion) 

7. Global Industrial Use Electric Fan Market, By Region, 2019-2032 (USD Billion) 

8. Global Household Use Electric Fan Market, By Region, 2019-2032 (USD Billion) 

9. Global Commercial Use Electric Fan Market, By Region, 2019-2032 (USD Billion) 

10. Global Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

11. Global Direct Sales Electric Fan Market, By Region, 2019-2032 (USD Billion) 

12. Global Store-Based Retailing Electric Fan Market, By Region, 2019-2032 (USD Billion) 

13. Global Non-Store-Based Retailing Electric Fan Market, By Region, 2019-2032 (USD Billion) 

14. Global Electric Fan Market, By Region, 2019-2032 (USD Billion) 

15. North America Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

16. North America Electric Fan Market, By Application, 2019-2032 (USD Billion) 

17. North America Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

18. U.S. Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

19. U.S. Electric Fan Market, By Application, 2019-2032 (USD Billion) 

20. U.S. Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

21. Canada Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

22. Canada Electric Fan Market, By Application, 2019-2032 (USD Billion) 

23. Canada Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

24. Mexico Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

25. Mexico Electric Fan Market, By Application, 2019-2032 (USD Billion) 

26. Mexico Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

27. Europe Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

28. Europe Electric Fan Market, By Application, 2019-2032 (USD Billion) 

29. Europe Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

30. Germany Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

31. Germany Electric Fan Market, By Application, 2019-2032 (USD Billion) 

32. Germany Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

33. France Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

34. France Electric Fan Market, By Application, 2019-2032 (USD Billion) 

35. France Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

36. U.K. Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

37. U.K. Electric Fan Market, By Application, 2019-2032 (USD Billion) 

38. U.K. Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

39. Italy Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

40. Italy Electric Fan Market, By Application, 2019-2032 (USD Billion) 

41. Italy Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

42. Spain Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

43. Spain Electric Fan Market, By Application, 2019-2032 (USD Billion) 

44. Spain Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

45. Asia Pacific Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

46. Asia Pacific Electric Fan Market, By Application, 2019-2032 (USD Billion) 

47. Asia Pacific Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

48. Japan Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

49. Japan Electric Fan Market, By Application, 2019-2032 (USD Billion) 

50. Japan Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

51. China Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

52. China Electric Fan Market, By Application, 2019-2032 (USD Billion) 

53. China Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

54. India Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

55. India Electric Fan Market, By Application, 2019-2032 (USD Billion) 

56. India Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

57. South America Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

58. South America Electric Fan Market, By Application, 2019-2032 (USD Billion)

59. South America Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion)

60. Brazil Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

61. Brazil Electric Fan Market, By Application, 2019-2032 (USD Billion) 

62. Brazil Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion)

63. Middle East and Africa Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

64. Middle East and Africa Electric Fan Market, By Application, 2019-2032 (USD Billion) 

65. Middle East and Africa Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion)

66. UAE Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

67. UAE Electric Fan Market, By Application, 2019-2032 (USD Billion) 

68. UAE Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion)

69. South Africa Electric Fan Market, By Product Type, 2019-2032 (USD Billion) 

70. South Africa Electric Fan Market, By Application, 2019-2032 (USD Billion) 

71. South Africa Electric Fan Market, By Distribution Channel, 2019-2032 (USD Billion) 

List of Figures 

1. Global Electric Fan Market Segmentation

2. Electric Fan Market: Research Methodology

3. Market Size Estimation Methodology: Bottom-Up Approach

4. Market Size Estimation Methodology: Top-Down Approach

5. Data Triangulation

6. Porter’s Five Forces Analysis 

7. Value Chain Analysis 

8. Global Electric Fan Market Attractiveness Analysis by Product Type

9. Global Electric Fan Market Attractiveness Analysis by Application

10. Global Electric Fan Market Attractiveness Analysis by Distribution Channel

11. Global Electric Fan Market Attractiveness Analysis by Region

12. Global Electric Fan Market: Dynamics

13. Global Electric Fan Market Share by Product Type (2022 & 2032)

14. Global Electric Fan Market Share by Application (2022 & 2032)

15. Global Electric Fan Market Share by Distribution Channel (2022 & 2032)

16. Global Electric Fan Market Share by Regions (2022 & 2032)

17. Global Electric Fan Market Share by Company (2022)

Research Methodology

Market research is a method of gathering, assessing and deducing data & information about a particular market. Market research is very crucial in these days. The techniques analyze about how a product/service can be offered to the market to its end-customers, observe the impact of that product/service based on the past customer experiences, and cater their needs and demands. Owing to the successful business ventures, accurate, relevant and thorough information is the base for all the organizations because market research report/study offers specific market related data & information about the industry growth prospects, perspective of the existing customers, and the overall market scenario prevailed in past, ongoing present and developing future. It allows the stakeholders and investors to determine the probability of a business before committing substantial resources to the venture. Market research helps in solving the marketing issues challenges that a business will most likely face.

Market research is valuable because of the following reasons:

  • Market research helps businesses strengthen a company’s position
  • Market research helps in minimizing the investment risks associated with the businesses in any industry vertical
  • Market research helps in identifying the potential threats and opportunities associated with the business industry
  • Market research aids in spotting the emerging trends and facilitates strategic planning in order to stay ahead in the competition

Our research report features both the aspects; qualitative and quantitative. Qualitative part provides insights about the market driving forces, potential opportunities, customer’s demands and requirement which in turn help the companies to come up with new strategies in order to survive in the long run competition. The quantitative segment offers the most credible information related to the industry. Based on the data gathering, we use to derive the market size and estimate their future growth prospects on the basis of global, region and country.

Our market research process involves with the four specific stages.

  • Data Collection
  • Data Synthesis
  • Market Deduction & Formulation
  • Data Screening & Validation

Data Collection: This stage of the market research process involves with the gathering and collecting of the market/industry related data from the sources. There are basically two types of research methods:

  • Primary Research: By conducting primary research, it involves with the two types of data gathering; exploratory and specific. Exploratory data is open-ended and helps us to define a particular problem involving surveys, and pilot study to the specific consumer group, knowing their needs and wants catering to the industry related product/service offering. Explanatory data gathering follows with the bit of unstructured way. Our analyst group leads the study by focusing on the key crowd, in this manner picking up bits of knowledge from them. In light of the points of view of the clients, this data is used to plan advertise techniques. In addition, showcase overviews causes us to comprehend the current scenario of the business. Specific data gathering on the hand, involves with the more structured and formal way. The primary research usually includes in telephonic conversations, E-mail collaborations and up close and personal meetings/interviews with the raw material suppliers, industrial wholesalers, and independent consultants/specialists. The interviews that we conduct offers important information on showcase size and industry development patterns. Our company likewise conducts interviews with the different business specialists so as to increase generally bits of knowledge of the business/showcase.
  • Secondary Research: The secondary research incorporates with the data gathering from the non-profit associations and organizations, for example, World bank, WHO, investor relations and their presentations, statistical databases, yearly(annual reports) reports, national government records, factual databases, websites, articles, white papers, press releases, blogs and others. From the annual report, we deduce an organization's income/revenue generation to comprehend the key product segment related to the market. We examine the organization sites and implement product mapping strategy which is significant for determining the segment revenue. In the product mapping technique, we choose and categorize the products offered by the companies catering to the industry specific market, derive the segment revenue for each of the organizations to get the market estimation. We also gather data & Information based on the supply and demand side of the value chain involved with the domain specific market. The supply side denotes the distributors, wholesalers, suppliers and the demand side denotes the end-consumers/customers of the value chain. The supply side of the market is analyzed by examining the product growth across industry in each of the region followed by its pricing analysis. The demand side is analyzed by the evaluating the penetration level and adoption rates of the product by referring to the historical/past data, examine the present usage and forecasting the future trends. 
  • Purchased Database: Our purchased data provides insights about the key market players/companies along with their financial analysis. Additionally, our data base also includes market related information. 
    • We also have the agreements with various reputed data providers, consultants and third party vendors who provide information which are not limited to:
      • Export & Import Data
      • Business Information related to trade and its statistics
      • Penetration level of a particular product/service based on geography mainly focusing on the unmet prerequisites of the customers.
  • In-house Library: Apart from these third-party sources, we have our in-house library of quantitative and qualitative data & information. Our in-house database includes market data for various industry and domains. These data are updated on regular basis as per the changing market scenario. Our library includes, internal audit reports, historic databases, archives and journal publications. Sometimes there are instances where there is no metadata or raw data available for any domain specific market. For those particular cases, we utilize our expertise to forecast and estimate the market size in order to generate comprehensive data sets. Our analyst team adopts a robust research technique in order to deduce the market size and its estimates:
  • Examining demographic along with psychographic segmentation for market evaluation
  • Analyzing the macro and micro-economic indicators for each demography
  • Evaluating the current industry trends popular in the market.

Data Synthesis: This stage includes the evaluation and assessment of all the data acquired from the primary and secondary research. It likewise includes in evaluating the information for any disparity watched while information gathering identified with the market. The data & information is gathered with consideration to the heterogeneity of sources. Scientific and statistical methods are implemented for synthesizing dissimilar information sets and provide the relevant data which is fundamental for formulating strategies. Our organization has broad involvement with information amalgamation where the information goes through different stages:

  • Information Screening: Information screening is the way toward examining information/data gathered from the sources for errors/mistakes and amending it before data integration process. The screening includes in looking at raw information, identifying and distinguishing mistakes and managing missing information. The reason for the information screening is to ensure information is effectively entered or not. Our organization utilizes objective and precise information screening grades through repetitive quality checks.
  • Data Integration: The data integration method involves with the incorporation of numerous information streams. The data streams is important so as to deliver investigate examines that give overall market scenario to the investors. These information streams originate from different research contemplates and our in house database. After the screening of the information, our analysts conduct efficient integration of the data streams, optimizing connections between integrated surveys and syndicated data sources. There are two research approaches that we follow so as to coordinate our information; top down methodology and bottom up methodology. 
    • Top-down analysis generally refers to using broad factors as a basis for decision making. The top-down approach helps in identifying the overall market scenario along with the external and internal factors effecting the market growth.
    • The bottom-up approach takes a completely different approach. Generally, the bottom-up approach focuses its analysis on micro attributes and specific characteristics of the domain specific market.

Market Formulation & Deduction: The last stage includes assigning the data & information in a suitable way in order to derive market size. Analyst reviews and domain based opinions based on holistic approach of market estimation combined with industry investigation additionally features a crucial role in this stage.

This stage includes with the finalization of the market size and numbers that we have gathered from primary and secondary research. With the data & information addition, we ensure that there is no gap in the market information. Market trend analysis is finished by our analysts by utilizing data extrapolation procedures, which give the most ideal figures to the market.

Data Validation: Validation is the most crucial step in the process. Validation & re-validation through scientifically designed technique and process that helps us finalize data-points to be used for final calculations. This stage also involves with the data triangulation process. Data triangulation generally implicates the cross validation and matching the data which has been collected from primary and secondary research methods.

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