The Augmented Reality & Virtual Reality In Healthcare market is expected to grow from USD 2.61 billion in 2022 to USD 12.00 billion by 2032, at a CAGR of 16.84% during the forecast period 2023-2032.
Augmented Reality (AR) and Virtual Reality (VR) in healthcare refer to using advanced technologies such as AR and VR in the healthcare industry to enhance medical practices, training, patient care, and overall healthcare experiences. AR combines virtual elements with the real-world environment, while VR immerses users in a simulated virtual environment.
AR and VR technologies provide healthcare professionals with enhanced visualization capabilities, enabling them to visualize and interact with medical data in real time. AR and VR technologies can aid in accurate diagnosis, treatment planning, and surgical navigation. These factors drive the growth of augmented reality & virtual reality in the healthcare market. Moreover, AR and VR can enable remote patient care and telemedicine, allowing healthcare providers to diagnose, treat, and monitor patients from a distance. These factors are anticipated to witness significant opportunities over the forecast period. On the other hand, the cost of implementing AR and VR technologies in healthcare can be a significant barrier to adoption. The high hardware, software, maintenance, and training cost can hamper the market's growth.
This study comprehensively analyses component, technology, application, and region. The component segment is classified into hardware, software and services. The hardware segment held the highest market revenue in 2022. Hardware components such as head-mounted displays (HMDs) and tracking devices are essential for creating immersive experiences in AR and VR. These devices enable users to visualize and interact with virtual content seamlessly, providing a more engaging and realistic experience. High-quality and advanced hardware plays a crucial role in delivering immersive healthcare applications. The technology segment includes augmented reality and virtual reality. The augmented segment held the highest market share in 2022. AR offers immense potential in surgical guidance and medical visualization over VR. Surgeons can use AR to superimpose pre-operative images, such as CT or MRI scans, onto the patient's anatomy during surgery, which provides surgeons with real-time guidance, improving accuracy and reducing the risk of errors. AR can also help visualize internal structures, such as blood vessels or tumours, which can assist in complex procedures, enhancing precision and patient safety. The application segment is divided into medical training and education, patient care management, pharmacy management and surgery. The surgery segment registered the largest market share in 2022. AR and VR technologies provide surgeons with precise guidance during complex surgical procedures. These technologies enhance surgical precision, accuracy, and visualization by overlaying real-time data, medical imaging, and virtual objects onto the surgical field. Surgeons can visualize critical anatomical structures, such as blood vessels or tumours, in real time, reducing the risk of errors and improving patient safety.
The market has been divided into North America, Europe, Asia-Pacific, Middle East & Africa, and South America. The North American region held the highest market revenue in 2022. North America has a strong and well-established healthcare sector. The region is home to leading hospitals, medical centres, research institutions, and healthcare providers. These institutions have the resources and capabilities to invest in and adopt emerging technologies like AR and VR. The robust healthcare ecosystem provides a conducive environment for the growth and dominance of AR and VR in healthcare applications.
Some of the notable players in the market are CAE, GE Healthcare, Koninklijke Philips N.V., Intuitive Surgical, Siemens Ltd., Eon Reality, Inc., Layar, Bioflight VR, WorldViz, TheraSim Inc. and Mindmaze among others.
Report Description:
1. Introduction
1.1. Objectives of the Study
1.2. Market Definition
1.3. Research Scope
1.4. Currency
1.5. Key Target Audience
2. Research Methodology and Assumptions
3. Executive Summary
4. Premium Insights
4.1. Porter’s Five Forces Analysis
4.2. Value Chain Analysis
4.3. Top Investment Pockets
4.3.1. Market Attractiveness Analysis By Component
4.3.2. Market Attractiveness Analysis By Technology
4.3.3. Market Attractiveness Analysis By Application
4.3.4. Market Attractiveness Analysis By Region
4.4. Industry Trends
5. Market Dynamics
5.1. Market Evaluation
5.2. Drivers
5.2.1. Enhanced visualization and real-time information
5.3. Restraints
5.3.1. High costs
5.4. Opportunities
5.4.1. Remote patient care
5.5. Challenges
5.5.1. Ethical and privacy concerns
6. Global Augmented Reality & Virtual Reality In Healthcare Market Analysis and Forecast, By Component
6.1. Segment Overview
6.2. Hardware
6.3. Software
6.4. Services
7. Global Augmented Reality & Virtual Reality In Healthcare Market Analysis and Forecast, By Technology
7.1. Segment Overview
7.2. Augmented Reality
7.3. Virtual Reality
8. Global Augmented Reality & Virtual Reality In Healthcare Market Analysis and Forecast, By Application
8.1. Segment Overview
8.2. Medical Training and Education
8.3. Patient Care Management
8.4. Pharmacy Management
8.5. Surgery
9. Global Augmented Reality & Virtual Reality In Healthcare Market Analysis and Forecast, By Regional Analysis
9.1. Segment Overview
9.2. North America
9.2.1. U.S.
9.2.2. Canada
9.2.3. Mexico
9.3. Europe
9.3.1. Germany
9.3.2. France
9.3.3. U.K.
9.3.4. Italy
9.3.5. Spain
9.4. Asia-Pacific
9.4.1. Japan
9.4.2. China
9.4.3. India
9.5. South America
9.5.1. Brazil
9.6. Middle East and Africa
9.6.1. UAE
9.6.2. South Africa
10. Global Augmented Reality & Virtual Reality In Healthcare Market-Competitive Landscape
10.1. Overview
10.2. Market Share of Key Players in the Augmented Reality & Virtual Reality In Healthcare Market
10.2.1. Global Company Market Share
10.2.2. North America Company Market Share
10.2.3. Europe Company Market Share
10.2.4. APAC Company Market Share
10.3. Competitive Situations and Trends
10.3.1. Product Launches and Developments
10.3.2. Partnerships, Collaborations, and Agreements
10.3.3. Mergers & Acquisitions
10.3.4. Expansions
11. Company Profiles
11.1. CAE
11.1.1. Business Overview
11.1.2. Company Snapshot
11.1.3. Company Market Share Analysis
11.1.4. Company Product Portfolio
11.1.5. Recent Developments
11.1.6. SWOT Analysis
11.2. GE Healthcare
11.2.1. Business Overview
11.2.2. Company Snapshot
11.2.3. Company Market Share Analysis
11.2.4. Company Product Portfolio
11.2.5. Recent Developments
11.2.6. SWOT Analysis
11.3. Koninklijke Philips N.V.
11.3.1. Business Overview
11.3.2. Company Snapshot
11.3.3. Company Market Share Analysis
11.3.4. Company Product Portfolio
11.3.5. Recent Developments
11.3.6. SWOT Analysis
11.4. Intuitive Surgical
11.4.1. Business Overview
11.4.2. Company Snapshot
11.4.3. Company Market Share Analysis
11.4.4. Company Product Portfolio
11.4.5. Recent Developments
11.4.6. SWOT Analysis
11.5. Siemens Ltd.
11.5.1. Business Overview
11.5.2. Company Snapshot
11.5.3. Company Market Share Analysis
11.5.4. Company Product Portfolio
11.5.5. Recent Developments
11.5.6. SWOT Analysis
11.6. Eon Reality, Inc.
11.6.1. Business Overview
11.6.2. Company Snapshot
11.6.3. Company Market Share Analysis
11.6.4. Company Product Portfolio
11.6.5. Recent Developments
11.6.6. SWOT Analysis
11.7. Layar
11.7.1. Business Overview
11.7.2. Company Snapshot
11.7.3. Company Market Share Analysis
11.7.4. Company Product Portfolio
11.7.5. Recent Developments
11.7.6. SWOT Analysis
11.8. Bioflight VR
11.8.1. Business Overview
11.8.2. Company Snapshot
11.8.3. Company Market Share Analysis
11.8.4. Company Product Portfolio
11.8.5. Recent Developments
11.8.6. SWOT Analysis
11.9. WorldViz
11.9.1. Business Overview
11.9.2. Company Snapshot
11.9.3. Company Market Share Analysis
11.9.4. Company Product Portfolio
11.9.5. Recent Developments
11.9.6. SWOT Analysis
11.10. TheraSim Inc.
11.10.1. Business Overview
11.10.2. Company Snapshot
11.10.3. Company Market Share Analysis
11.10.4. Company Product Portfolio
11.10.5. Recent Developments
11.10.6. SWOT Analysis
11.11. Mindmaze
11.11.1. Business Overview
11.11.2. Company Snapshot
11.11.3. Company Market Share Analysis
11.11.4. Company Product Portfolio
11.11.5. Recent Developments
11.11.6. SWOT Analysis
List of Table
1. Global Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
2. Global Hardware, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
3. Global Software, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
4. Global Services, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
5. Global Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
6. Global Augmented Reality, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
7. Global Virtual Reality, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
8. Global Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
9. Global Medical Training and Education, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
10. Global Patient Care Management, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
11. Global Pharmacy Management, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
12. Global Surgery, Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
13. Global Augmented Reality & Virtual Reality In Healthcare Market, By Region, 2019-2032 (USD Billion)
14. North America Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
15. North America Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
16. North America Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
17. U.S. Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
18. U.S. Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
19. U.S. Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
20. Canada Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
21. Canada Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
22. Canada Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
23. Mexico Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
24. Mexico Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
25. Mexico Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
26. Europe Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
27. Europe Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
28. Europe Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
29. Germany Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
30. Germany Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
31. Germany Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
32. France Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
33. France Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
34. France Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
35. U.K. Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
36. U.K. Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
37. U.K. Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
38. Italy Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
39. Italy Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
40. Italy Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
41. Spain Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
42. Spain Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
43. Spain Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
44. Asia Pacific Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
45. Asia Pacific Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
46. Asia Pacific Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
47. Japan Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
48. Japan Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
49. Japan Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
50. China Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
51. China Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
52. China Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
53. India Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
54. India Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
55. India Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
56. South America Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
57. South America Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
58. South America Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
59. Brazil Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
60. Brazil Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
61. Brazil Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
62. Middle East and Africa Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
63. Middle East and Africa Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
64. Middle East and Africa Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
65. UAE Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
66. UAE Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
67. UAE Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
68. South Africa Augmented Reality & Virtual Reality In Healthcare Market, By Component, 2019-2032 (USD Billion)
69. South Africa Augmented Reality & Virtual Reality In Healthcare Market, By Technology, 2019-2032 (USD Billion)
70. South Africa Augmented Reality & Virtual Reality In Healthcare Market, By Application, 2019-2032 (USD Billion)
List of Figures
1. Global Augmented Reality & Virtual Reality In Healthcare Market Segmentation
2. Augmented Reality & Virtual Reality In Healthcare Market: Research Methodology
3. Market Size Estimation Methodology: Bottom-Up Approach
4. Market Size Estimation Methodology: Top-Down Approach
5. Data Triangulation
6. Porter’s Five Forces Analysis
7. Value Chain Analysis
8. Global Augmented Reality & Virtual Reality In Healthcare Market Attractiveness Analysis By Component
9. Global Augmented Reality & Virtual Reality In Healthcare Market Attractiveness Analysis By Technology
10. Global Augmented Reality & Virtual Reality In Healthcare Market Attractiveness Analysis By Application
11. Global Augmented Reality & Virtual Reality In Healthcare Market Attractiveness Analysis by Region
12. Global Augmented Reality & Virtual Reality In Healthcare Market: Dynamics
13. Global Augmented Reality & Virtual Reality In Healthcare Market Share By Component (2023 & 2032)
14. Global Augmented Reality & Virtual Reality In Healthcare Market Share By Technology (2023 & 2032)
15. Global Augmented Reality & Virtual Reality In Healthcare Market Share By Application (2023 & 2032)
16. Global Augmented Reality & Virtual Reality In Healthcare Market Share by Regions (2023 & 2032)
17. Global Augmented Reality & Virtual Reality In Healthcare Market Share by Company (2022)
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